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The following article was published in our article directory on April 3, 2020.
Learn more about SpinDistribute Article Distribution System.
Article Category: Marketing
Author Name: Theodore Henderson
According to research published in Statista, a well-known statistics journal, affiliate marketing is set to break the USD 8 Billion mark by the year 2022. From the humble beginnings of affiliate marketing in 2015, it is forecasted to double by 2022 and attain massive growth moving forward.
By this point, there is no denying that affiliate marketing is set to be a large player in the e-commerce and the online economy at large. Such an unprecedented growth in a few short years is the primary reason it is gaining traction in both the business end and the consumer end of things.
Affiliate marketing has a lot of truly promising things that make it persuading for either end of the market. Affiliate marketing has been a form of compromise that benefits both parties. Businesses gain a massive amount of traffic into their sites which fuel further spending. Consumers, on the other hand, who use affiliate marketing as a form of income are benefited by the profit margins , ease of maintenance, and the many diverse categories of products supported by affiliate marketing.
A crash course, affiliate marketing is built around affiliate partners receiving links which they spread to the targeted consumer. Once the links are disseminated, traffic is created around the website, benefiting the online business. Affiliate partners receive income from the traffic they generate. The entire program is a "win-win" situation for both parties, which is especially true for businesses.
In a typical scenario, affiliate marketing would work this way.
Step 1. Knowing Affiliate Marketing
A prospective affiliate partner gets to know affiliate marketing. He or she might start researching an ideal product to advertise. At this stage, letting people know of your affiliate marketing is the primary goal. Make sure that your information is accessible.
Step 2. Registering as an Affiliate Partner
By this step, if the affiliate partner sees a product they want to "invest" into, they will sign up for your program. Ease of registration is going to be the primary focus in this step for an online business. Even people who seek passive income want convenience. After all, it is the internet.
Step 3. Dissemination of the Affiliate Link
At this step, the affiliate partner has already registered and is using your links. They will now spread the link through various means such as video, blogs, etc. At this point, you can expect traffic to be generated on the specific product or specific link. Affiliate partners are "broadcast stations" that can increase awareness and in turn increase traffic, so more is better.
The adage "Any form of publicity is good publicity" remains true for affiliate marketing. Affiliate marketing is more than just generating a transaction for the specific product on the website. Affiliate marketing can also be used as a tool to further the presence of the brand of a certain product or the entire website itself. With affiliate marketing, traffic is the primary purpose and any form of it is highly beneficial to any form of online business.
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