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The following article was published in our article directory on March 5, 2020.
Learn more about SpinDistribute Article Distribution System.
Article Category: Internet
Author Name: Matthew Shofoluwe
Starting a business can be nerve-wracking for many first-time entrepreneurs. Although it is important to note that entrepreneurship is all about getting out of your comfort zone, taking risks, and, if one is lucky, reaping the magnificent rewards.
The viability of any capitalistic business is its sustainability. A business is non-profitable if it bleeds out more money than it takes in. A business cannot last long if it keeps hemorrhaging money, making it not sustainable. The same philosophy can also be said with a business that cannot get new customers.
It may also be beneficial to the business if the same customers it has garnered throughout the years can be retained . Not only are retained customers a good financial backbone but having a loyal customer base can also be beneficial for advertisement through word of mouth � an efficient and cheap way of advertising. The added advertisement creates an opportunity to gain more new customers. The entire process creates a positive, self-sufficient feedback loop that any business simply cannot ignore.
In short, good business is built upon gaining new customers and retaining these customers . But if you are just an entrepreneur starting out, the matter of gaining and keeping customers can be a tremendous undertaking. To help you out, here are five of the proven methods in gaining and retaining customers for online businesses.
Like a Good General, Plot Your Move
In any business, seeing the end game can be a deciding factor between success and bankruptcy. Once you have made a goal, start planning for that goal Making plans can seem to be so mundane but it is something that should not be overlooked. One major consequence of not planning is wasting resources. Compulsive thinking leads you into investing in unneeded, unproven, and dangerous ideas that may not even work out in the end. A plan narrows down your focus and gives your limited resources to the most important things.
Use the Social Media Machine
It is a no brainer; you have an online business, so why not market in social media? Always remember that social media is one of your greatest tools on hand, so always use it. Many online businesses seem to have forgotten the importance of social media as it could be a double-edged sword. But the rewards of social media marketing promotions far outweigh the difficulties and pitfalls . Social media, as a platform, makes for good ad space, gaining more customers. The platform also fosters effective communication between your customers, helping you keep them.
Do Freebies and Promotional Give-Away
This method is more for gaining new customers, but it may also be a good method for keeping them. Everyone loves a price tag that says �free.� Freebie is a form of marketing promotions that can entice new customers into your online business, as well as make existing ones feel that they are being valued.
Utilize Other Media such as Video and Blogs
Customers want to feel that your online business is like their local general store where they are friends with all the employees. Social media helps in communication, but diversifying to other forms of media can help make customers feel more at home with your business.
Make the Top Spot Your Goal
When people search for �carpenters near me� they are more likely to click on the very first link that the search engine shows them. Get your online business listed along with other online marketing strategies. Being the top will help increase traffic to the website and generate new customers.
Keywords: Internet Marketing, Affiliate Marketting, SEO, Marketing Promotions, Marketing Strategy
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