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The following article was published in our article directory on April 2, 2019.
Learn more about SpinDistribute Article Distribution System.
Article Category: Business
Author Name: Theodore Henderson
Consultants who tend to wait too long to have clients are on the brink of failure, that is, unless they do something about it. As much as possible, you would want to hire high paying clients, and be recommended to their network of businesses.
But did you know that you don't have to look for clients? Instead, you can be a thought leader who's being sought and invited to talk. No sweat? Think again.
Being a thought leader/consultant requires more than reading self-help and marketing books. This one will force you to change the way you view yourself, your consultation firm, your vision and mission, and your brand. Why spend so many hours and money in a development program that doesn't deliver results?
But with the Thought Leader Model, you can have a quick return on investment. This model has been applied by countless individuals, firms, and start-ups, and they never looked back. Moreover, this model teaches you how to attract high paying clients.
Here's how it happens. You have a mission and a vision to work with. Yet you remain unnoticed in a sea of consulting firms. The best and most effective way is to position your expertise. Ask yourself: What are you really good at? Where can you best express yourself and your passion? What unique idea have you conceptualized so far?
With a targeted and well-written content in your website, you can rake up to $100,000. That's not entirely because of Google ranking and ad clicks. That is actually the result of people liking what they read, and calling you up for an appointment or a speaking engagement. Sounds realistic enough?
Just by implementing the Thought Leadership Model, you can be featured in videos and interviews. You can increase your business deals. Your consultation firm can grow exponentially. All these won't be possible if you just sat there and handed out your calling cards and flyers.
More than these marketing efforts, you need to embody your brand. What message does your brand speak? How are you representing it? What solutions are you offering to your clients? Are your solutions old and clichéd? Thought leadership in consulting answers these questions and helps you regain your footing. Thought leadership allows you to establish yourself in the industry. Whatever types of thought leadership you are attracted to, all these would ultimately lead you to better results and a more distinct voice and brand.
Entrepreneurship and thought leadership go a long way. Just look at how great John C. Maxwell did in his "Laws of" series. Some of the concepts there aren't original – you may have heard them somewhere -- but most are uniquely his. Have you ever thought why his books are international bestsellers? It's because he knew how to merge his business expertise, his writing skill, and his passion for managing people.
Anyone can make use of thought leadership for nonprofit organizations. What makes you any different? Combine regular leadership and thought leadership. Amazing results are guaranteed. It's high time you reframe your thinking and include thought leadership in the business equation.
References
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Keywords: thought leadership, how to become a thought leader, how to become a thought leader in your niche, steps to becoming a thought leader, technical thought leadership, thought leadership for nonprofit organizations,entrepreneurship and thought leadership, leadership and thought leadership, types of thought leadership, thought leadership in consulting, thought leadership marketing, qualities of a thought leader,
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