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The following article was published in our article directory on October 12, 2017.
Learn more about SpinDistribute Article Distribution System.
Article Category: Advice
Author Name: Linda Clay
If you have a deep desire to earn top dollar for your service based programs, the first thing YOU have to do is establish yourself as the go-to expert in your niche.
I'm sure you're already heading towards that goal. It's undoubtedly been your objective for some time now but .. you're not quite there yet, don't worry, I've got you covered!
Here's 5 ways to help you increase your credibility starting today.
Content Creation.
Content creation is the top priority for anyone who wants to increase their credibility and grow an audience. There are a multitude of ways you can share content including blog posts, podcasts, ebooks and self-paced training programs.
It doesn't matter whether the content is free or paid, it's the building blocks of your business. If you want to earn top dollar, the first thing you must do is put in the work to create a solid foundation.
Video.
Yikes, Video! Most people struggle with this, in fact, you might cringe at the thought of doing them. It could be you don't like the sound of your own voice or you hate what you look like on video. It's time for a #TruthBomb!
Get over it!
Your potential clients need to build the 'know, like, trust factor' with you before they'll buy any of your top dollar programs. The easiest way for them to get to know you is through video.
Do what you have to do to make it work. Get a makeover, do practice videos, hire a video coach and start sharing what you know on Youtube and other video channels.
Write a Book.
Yes, a book .. a real, hardcover, physical book. It can take your credibility, skyrocket it and open the door to the rest of your entrepreneurial career.
And no, I'm not talking an ebook, though they do have their own place in your overall content plans. I actually mean a published printed book. If you can attract the attention of a publishing house instead of doing the self-published route, it will really increase your credibility.
Speaking.
Another great way to say 'I'm an expert' is to get on stage to speak in front of a group. In fact, you might have already started to attract the attention of event organizers; even been asked to speak. Awesome!
Don't turn down the opportunity! Say YES, take advantage of the chance to boost your confidence plus get exposure .. Never hesitate, just take the leap.
If you've haven't been asked, it's time to go out and actively find opportunities that are a good fit. Again don't hesitate, start small at your local Chamber of Commerce or recurring Meetup Group .. but make sure you keep an eye on the bigger stages, too.
Open yourself up to the chance of 'WOWING' the crowd with your knowledge and charisma!
"Credibility comes from results. Everything else is just marketing." ― Richie Norton
Host a Live Event.
In my last blog, I talked about hosting a live event, if you missed it, make sure you check it out!
If you are looking to totally blow your audience away with your business skills, plan and host a live event. It doesn't need to be huge, in fact a small, intimate venue is often THE best choice.
Don't let your fear stand in your way, start making plans now. If you missed my latest post on fear, you can can it out here.
As a live event host, you'll be thought of as one of the real movers and shakers in your industry. Wouldn't that be something?
One last thought .. whatever credibility method you decide to use, it will only work if people know about it.
Don't just start a podcast, be sure to market it.
Don't step on stage for a speaking engagement, grab your megahorn and shout about it beforehand!
Never write a book without a big launch planned.
Credibility and visibility are partners in crime. Map out a plan to get the word out about all of your achievements! Marketing will always pay off!
Credibility is a leader's currency. With it, he or she is solvent; without it, he or she is bankrupt. – John C. Maxwell
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