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SpinDistribute.com Article Directory

The following article was published in our article directory on September 13, 2017.
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Experimental Small Business Internet Marketing and Advertising

Article Category: Marketing

Author Name: Dawn Manning

Marketing is a concept whereby a company will help a manufacturer of a product or service sell their products. Over the years, for example, you may have seen different commercials that are both clever and unique in promoting a product.

Very successful companies such as Coca-Cola, Apple, and others hire marketing firms or have their own in house marketing experts to provide them with these very clever campaigns to grab a share of your buying habits. These professional marketers spend countless hours trying to put themselves in the customer so called buying shoes. They study graphs, surveys and opinion polls on the customer's purchasing behaviors. They then are able to provide a product that is both appealing and price effective once they are able to determine this. Thus, the customer is now ready to make that purchase.

Today there is a new concept on the horizon called experimental marketing. The goal of experimental marketing is the same in that the marketer wants the customer to buy the brand product. Experimental marketing differs than regular marketing because rather than just telling or explaining the features of a particular product or service, experimental marketers want the customer to experience all the benefits for themselves. Obviously, this type of marketing when done in a correct manner has the possibility of being a most powerful marketing tool.

There is a concept similar to this experimental marketing called the "puppy dog close". The puppy dog close is a process whereby a puppy is left with a family for a week. After the week is over, the seller of the puppy returns to claim his puppy.

Imagine if a new car salesman came to your home with a brand new car. The salesman states that there must be a mix-up and leaves you with the new car for a few days while he tries to figure out what has happened.

Meanwhile, during those two days, you drive the car everywhere; then your neighbors come over to see it. Wow, what a beautiful car that you have, and you end up falling in love the car. When the salesman returns to take the car back to the showroom you ask him if it is possible that you could buy the car. Thus an experimental marketing sale has just been made.

Conclusion: Understanding Small Business Internet Marketing Strategies

Small business Internet marketing is something that has taken the world by storm in recent years. The advent of the Internet has made it possible for people to stay at their homes and earn a good living off of products and services that they market on the web.

They spend so much time trying to perfect a product or a service before releasing it, they failed to launch what they have to offer before someone else copies their idea. Even worse, they may not try at all actually believing that every single online marketing product is a scam and that the only people making money are those releasing those types of products.

One of the best strategies to use on the web when you are marketing a product or service is to set up a blog. If you want to showcase a particular product or service that you are representing or selling, you should write a review article that is completely unique, posted on your blog, and drive links to that site.

Best of all, once you have this blog up, and it begins to rank in the search engines, this is residual income that you can earn because of work that you did one time. Hopefully, the small business Internet marketing tools and strategies linked below will help you get started in the right direction when it comes to beginning a home business on the web.

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