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The following article was published in our article directory on August 22, 2017.
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Article Category: Marketing
Author Name: Dawn Manning
How desperate are you to make sales? Social media marketing is not the place for desperate sellers, but it is the place you can make the fastest sales. Does that seem to be a contradiction? I want to explain to you one of the worst habits I see in social media marketing today, and why you must avoid it.
I use social media marketing as my primary source to generate leads and to make sales. When I first started using social media for my marketing efforts, I followed what everyone else was doing and it was a disaster. Go to Facebook and open any group related to making money.
What does someone advise you to do in social media marketing for your network business or to sell products? They advise you to start posting in groups on Facebook and on Twitter. If you start posting links, calls to action, and spam updates no one will read a word you say.
The moment I decided to stop posting to get leads and generate sales, I started getting leads and generating sales. Instead of trying to post updates no one wanted to read, I started reading what they had to say and asking questions. Imagine how shocked an individual is when they have posted one hundred updates on Facebook and not received a single lead and now someone is talking to them.
I ask questions about their posts. I ask about their business. I try to find out about their levels of success. I want to know about their family, their job, and anything else they want to share. I am legitimately interested in them. One hundred percent of the time, the questions reverse. They start asking about my business, my success, my family. When they hear I am getting leads everyday and I am closing sales using social media marketing, they want to know more.
This is the time I share my other content with them. I lead them to the videos I produce for my business and share on Facebook and YouTube. I guide them to my blog. Because we are friends, I have them connect with me on LinkedIn and add me as a friend on Facebook. They share my content and help me generate more leads. Instead of posting content to groups that ignore what I am saying, I post content to friends who want to work with me. Social media marketing is not about spamming groups. It is about getting social and making friends. Embrace the social side of life in your marketing and watch your results explode.
Conclusion: How Social Media Marketing Can Boost Your Business
Businesses have found out that they can take advantage of social media capabilities and use that as a way to interact with their customers and build relationships. Thus, social media marketing was born.
Small business Internet marketing using social media cuts through all the barriers. A business presence on anyone of the popular social media sites can be seen by anyone all over the world. A business can respond to comments instantly.
As a business owner, you can see how powerful social media can be in your small business Internet marketing strategy. The beauty of it is that very little financial investment is required to make use of this way of marketing. It does require you to spend your time building up your presence on the various social media platforms. You need to proactive in engaging your customers in a conversation about your services and products.
You can also use social media to solicit feedback on a business idea. Let's say that you are thinking of altering your products or services in a way that you think will make your offerings more desirable. Before you invest any money into changing it, run that idea by your followers. See how they react to the possible change. They may surprise you and say that they do not like it. You have just saved yourself the time and money that you were going to invest in the changes if that is the case.
Nothing spreads quicker through social media than an item of interest that has gone viral. Something unknown to most people one day can gain notoriety the next day. You will give your business a better chance of improving its brand recognition if you have the right approach in social media.
Keywords: social media marketing strategy, how to do social media marketing, social media marketing definition, social media marketing articles, social media marketing business, social media marketing tips, social media marketing companies,social media marketing tools, marketing on facebook, facebook marketing software, facebook marketing to
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