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SpinDistribute.com Article Directory

The following article was published in our article directory on May 16, 2017.
Learn more about SpinDistribute Article Distribution System.

Is Your Company's Internet Reputation Maligned? How Will You Repair It?

Article Category: Legal

Author Name: Dawn Manning

Let's check some critical reputation management stuff. What should a reputation management company do if one of its clients has been punched right and left in the online world? You may be thinking-- What that might possibly mean?

Every syndicate has its peer. If a business is succeeding, the easiest way to pull it down is through harming its reputation. How to do it? Just post a consumer feedback against your competitor company on review and complaint sites such as Yelp.com or other social media sites. Such feedback can do enough harm to the target company's reputation. This because nobody is going to review whether the reviews are correct.

When such a consumer feedback is posted, your business's reputation gets maligned. What should you do now? Is there any way out? This is the time when you require a professional for managing your reputation.

Actually, a major chunk of the companies that are managing reputation are thriving on such maligning of reputation. As a matter of fact, just search for a reputed reputation management company on Google and you will get many SERPs. In fact, with increased penetration of internet in the households and enhanced popularity of online social media presence of small and medium sized businesses, popularity of reputation management is increasing at a rapid rate.

Now, let us get into more details about the segmentation of clients done by the reputation management companies:

i. Proactive

There are many individuals in the world, especially those who are very finicky about their reputation in public, who always seek to keep their reputation clean. Celebrities come in this segmentation.

ii. Reactive

These types of clients belong to that category of businesses who look for agencies managing reputation only after getting into any kind of trouble. Suppose a company is facing online reputation threat in the search engine. Whenever, someone is typing the business name of a company, the negative customer feedback is showing up on top of the Google SERP. This is when these companies search for a reputation management company.

It has been seen that public feedback forums can be of great help for businesses. However, this helpful forum can become your nemesis if you don't keep close watch on it on a regular basis. Consumers keep posting their experience there. In many cases, competitors also post fake reviews or feedbacks there. If you are not watchful enough, your reputation can get adversely affected.

A reputation management company should provide the following services:

1. Keep a watch on the online activity of potential prospects in targeted forums, review sites and other online discussion forums.

2. Bring the complainant to the website of business. This will help the business to address the problem in a better way.

3. You should address negative comments too. Don't just delete it. Address the problem and try to help the consumer out of the problem, if it is genuine.

4. When the concern is solved, ask the customer to publish a follow up post.

These are the most important services that should be offered by a reputation management company.

I suggest you click the link below to learn about one such reputation management solution. It's SaaaS, meaning software as a service - a reputation monitoring and management software solution that we subscribe to on a monthly basis.

That means we have a powerful twenty four hour a day monitoring system with nothing to install or maintain. Simple!

There are a couple of short very descriptive videos on the page, plus a free report, a free early-warning app, and a trial subscription. It will be worth your while to check it out.

Keywords: reputation management, reputation monitoring, online reputation management, reputation management software p

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