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The following article was published in our article directory on September 10, 2016.
Learn more about SpinDistribute Article Distribution System.
Article Category: Sports
Author Name: Sergei VanBellinghen/Yusupov
Online Marketing vs Traditional Marketing - (Old video but not outdated)
In the world of branding and business development, going digital is the new trend. Digital marketing is the future as digital economy takes over traditional economy. The digital economy spurred on by the 2008 Global Recession, and is today where the prosperity currently lies.
The traditional economy is giving almost everyone a harder time these days, where the traditional job market individuals are usually and ever more finding themselves working extended hours for much less wage.
So what exactly is digital marketing online and can you utilize it to expand your business?
Definition of Digital Marketing
If you fall under the "work at home dads and mums" category and you want to learn how to be a digital marketing entrepreneur, the first question that must be in your mind right now is, what exactly is digital marketing?
Well, digital marketing basically involves the promotion and advertising of a brand of business via digital channels. In this case, digital media refers to online social media platforms, websites, mobile applications, radio and television.
Any media outlet, which is electronically delivered, is regarded as digital marketing.
This leaves different forms of peer-to-peer marketing, direct marketing and print advertising beyond the scope of digital marketing. Even then, direct mail, billboards, print ads, print directories and posters are all beginning to connect to their digital equivalents.
With items like web banner advertisements, landing pages, online directories, QR codes and text codes, traditional advertising and marketing almost always has a connection to digital marketing.
Why Digital Media?
The digital media shift is actually being driven by business owners, marketing agencies and consumers alike.
The constantly increasing need to show measurable results makes going digital a digital marketing firm's dream. Most digital media, including online social media, mobile adverts and websites, are much simpler to track than traditional marketing.
In addition, digital marketing is the perfect low-cost option for many entrepreneurs. Engaging potential customers via social media interactions, having an online presence and email marketing are low cost options to direct mail and print advertising.
A business, regardless of its size, can utilize these digital media channels.
Utilizing Digital Marketing to Build your Brand
If you're just learning how to start your business from home, or you want to learn how to make extra cash for financial freedom, you can't go wrong with digital marketing. With digital marketing online, the size of your business is of no concern.
You can basically market your venture using low-cost digital media outlets. What will serve as the backbone for your digital marketing efforts is your website.
If you still don't have your own website, you can either have someone build it for you, or you can build it yourself with an easy step by step tool called Digital Business Lounge using Wordpress and other cutting-edge tools at your disposition.
When it comes to building a website, always make sure that it has the following capabilities:
Provides customers with various customer communication channels
Speaks to your target niche adequately
Accurately represents what your brand is all about
User-friendly and is constantly updated
Easily searchable by any search engine
Connects with other marketing initiatives
While it is recommended to contact a skilled web designer for best results, you can also design and build a website yourself even if you do not have the technical aptitude for it. There are plenty of easy tutorials on how to or about Wordpress.
After setting up everything, you can then launch many digital marketing online initiatives from your website and start reeling customers in to buy your product or service.
Again, make sure to optimize your website thoroughly, so users who search for various things in search engines can easily find it.
Digital marketing online is a great way to build and expand any business. And if somehow, you feel like you need help, mentorship, cutting-edge training and tools, support or a community of like-minded people, we would be happy and dedicated to help you succeed in your endeavor.
Keywords: Start a new career online,Laptop lifestyle, Horse people career, horse lovers,horse racing, racehorse lovers, thouroughbred, horse life
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