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The following article was published in our article directory on October 6, 2015.
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Affiliate Network vs. Affiliate Program

Article Category: Marketing

Author Name: Nicolas Vanhoucke

After determining a subject or the target market, it is just right to choose the right affiliate machinery to generate profit to the website as soon as possible.
Generally, there are two types to choose from when it comes to the affiliate marketing scheme. Namely, these two are the affiliate network, and the affiliate program.
Affiliate Network
Affiliate network is basically a system wherein a publisher or an affiliate can join. Upon signing up, one will be granted access to many products, goods and other services. From these numerous selections, he can choose the advertisements that he can place on his website. Also, in an affiliate network, a publisher does not communicate directly to the advertiser or the owner or company that owns the products and services. Instead, the affiliate network serves as the third party member that connects the publisher to the advertiser. Any deals to be done are finalized indirectly through the network.
Joining an affiliate network is usually recommended for beginners in affiliate marketing because the trouble in selecting the right product and company to advertise in the website is lessened. Aside from this, one also has the opportunity to select and change any product advertisement anytime. With this, a novice in affiliate marketing can experiment on various products and subjects to place on his own site.
The only significant downside here in affiliate marketing is the fact that it is available to many affiliate marketers. This means that thousands more of other publishers are likely to choose the same product. As a result, more advertisements of the same product are online, meaning there is a lower chance that the advertisement in one�s own website will be clicked. This fact can seriously hurt the money-generating capacity of one�s own site. The right way to tackle this problem is to up the traffic leads by making relevant contents so the website would go up in search results.
Affiliate Program
An affiliate program differs from affiliate network in the sense that a publisher directly communicates with the owner of the product and advertisement. Also, an affiliate is limited only to the products of the merchant he is in contact with.
With only a certain company in contact with, obviously, there will be significantly less products to choose from. However, affiliate programs employ far fewer publishers than affiliate networks. This means that the chance to actually be able to promote a certain product or service, and therefore generate commission, is increased.
When one chooses to employ affiliate program, it is wise to choose the right one. A good affiliate program offers good selling products. This is the most important consideration in choosing the right affiliate program, especially in cases of pay per sale payment model.
Another consideration is the commission scheme. A good affiliate marketing program gives gratuitous commissions. The commission will depend on the type of products to be sold and its price so it is best to compare different programs to determine the highest paying company.
Last, but definitely not the least important thing to consider, is the company�s credibility. A company�s name represents the products. Even if the product is excellent, if the company has a bad reputation or is not well known, it will be hard to sell the product. On the other hand, if the company offers inferior products but is more famous than other brands, it is more likely to sell than any other ones.

Keywords: high traffic academy , internet marketing, affiliate marketing ,network marketing, traffic generation , traffic conversion, traffic leads ,

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