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The following article was published in our article directory on September 4, 2015.
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Article Category: Marketing
Author Name: Raz Laver
As a business owner, you might be in constant search for ways to get your product and services visible to as many people as possible�all without acquiring expensive advertising packages. Luckily, the internet changed the marketing and advertising landscape for the better. Now, businesses have virtually unlimited ways to catapult their brands in front of millions of people, free. YouTube is the single most effective and econimical way to achieve advertising heaven. One of the many benefits of video advertising is that it gives businesses access to bigger audiences and target markets.
YouTube is the second-largest search engine in the world, following Google at the top of the game. A billion views each month translates into a billion business opportunities. Video streaming sites like YouTube enable businesses around the world to collect high online traffic, resulting in a spike in sales and brand visibility. Google acquired YouTube not long ago, and this means that the videos you uploaded on YouTube are more likely to appear in search results than any videos from other video streaming sites. In fact, one of the benefits of video advertising on YouTube is the assurance that your videos will appear on every product-related Google search.
More than 70 percent of online searches are videos; this means that people are actually going online in search of products and services. This is just one of the many interesting benefits of video advertising. Traditional advertising materials are used to look for an audience, but online videos work exactly the opposite. Businesses around the world are taking advantage of this by engaging more and more people. The amount of online traffic a viral video ad can produce is unimaginable. Individuals and corporations understand that high online traffic converts to real sales.
Around 65% of online audiences are visual learners. This means that approximately 65% of people online can relate more to visual presentations. Video ads are entertaining, but they can do more! One of the many benefits of video advertising is their ability to entertain, educate and encourage. People love watching online videos because it can move them. Video ads produced correctly are able to entertain, educate, and inspire people. Best of all, your video content never dies!
People love sharing YouTube videos. With the advent of social media sites, advertising materials can now reach places on earth that were once thought unreachable at no extra cost to businesses.
Businesses waste valuable time and money by not adapting to change. Some still do not realize the power of internet advertising. The world is now in the palm of our hands! Grow your audience exponentially by creating video ads that opens the door to new audiences. Make sure you also include information like links to sign up and landing pages. Grow an online community that will not just support your current brand, but will also help in leading others to discover your product. One of the most important benefits of video advertising is that business possibilities are now limitless. Internet advertising is moving at the speed of light; do not commit the grave mistake of not keeping up with it.
Keywords: BENEFITS OF VIDEO ADVERTISING
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