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The following article was published in our article directory on August 1, 2015.
Learn more about SpinDistribute Article Distribution System.
Article Category: Advice
Author Name: Lucas Jackson
Since its inception during the 1970s, Hip Hop has been through many transformations. As it grew from street-wise self-expression to mainstream regard, the demand for Hip Hop artist management keeps increasing. However, this demand helps record producers, songwriters and artists benefit from exposure.
Several Hip Hop managers put up their own companies while others cooperate with big-time organizations. Because there is no particular way to make it in this industry, Hip Hop managers should focus on keeping up the trends while becoming business-savvy at the same time.
In this article, you'll discover the seven laws of effective hip hop artist management.
Law #1: Create a Buzz
Getting a record deal for a hip hop artist is the main objective of hip hop managers. This often requires spawning commendation without the help of a major recording company. Hip Hop artists like The Weeknd and Frank Ocean were able to get their first major praise by releasing a mixtape. The latter has opened many doors for underground Hip Hop artists who wants to make a name in the mainstream.
Law #2: Uphold Your Physical Presence
In this day and age, creating a balance has been a thing for successful Hip Hop artist management. The perception is that an artist needs to have a bigger online presence. According to J-Hatch, CEO of I-Standard Management, many aspiring hip-hop artists use their social media accounts to promote their songs. This makes the internet a very powerful tool in maintaining physical presence.
Law #3: Know the Music Business
Because Hip Hop is a multi-million dollar industry, managers need to be very keen on business in order to protect the artists' interests as well as their own. To know how things work in successful Hip Hop artist management, you need to enroll in a college or university with music courses. Berklee College of Music and Georgia State University are among the few institutions offering special courses on music management.
Law #4: Give Value to Your Individuality
This is not to demoralize the major recording companies, but if a hip hop artist focuses on being "indie", he has a lot of options. It is the hip hop artist management's accountability to negotiate with numerous "assets" from these companies.
Law #5: Strategize
Once you've already built a consistent system for managing artists, you need to utilize your own premeditated approach. In other words, make every step count in order to gain success in the hip hop industry.
Law #6: Nurture Artist Relationships
Many successful hip hop managers have personal connections with their artists. They take the time and effort in understanding their needs professionally and personally. This creates a developed level of credibility and trust between both parties.
Law #7: Work Hard
For a hip hop artist to become prevalent, a lot of things need to happen. In most cases, an artist needs to invest on more than anything that is good. Hip Hop managers need to step out of the game by convincing their artists to "sell" themselves.
Law #8: Have an Identity
The trick to create (or develop) an identity in the hip hop scene is by finding a team of professionals who can help brand your music to more listeners.
Keywords: artist management, hip hop artist management, booking agent,hip hop managers,Booking Agency
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