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SpinDistribute.com Article Directory

The following article was published in our article directory on July 1, 2015.
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Custom Mobile Apps vs Mobile App Builders

Article Category: Computers and Technology

Author Name: Hot Salsa Interactive, a leading mobile app development firm

How do mobile app builders compare to custom mobile apps? A custom mobile app can cost in the hundreds of thousands of dollars. Some running as much as as 1.5 MM. While a custom mobile app can be expensive, and it can take numerous months to create, you do get what you want.

So what is a mobile app builder? A mobile app builder allows a business to develop a mobile app online quickly with no programming skills. While the price is substantially less, typically less than $100 per month, you do get what you pay for. A very basic app built in HTML5 that is nothing more than a template based system.

To be successful with any mobile app, there are certain features that are crucial. First, a great name, and secondly, the app must be properly designed. We must not forget that a mobile app, whether it comes from a mobile app builder or a custom mobile app development company must be engineered well and properly tested. This is imperative. Numerous mobile app developers who create on custom mobile apps include testing as part of the creation process, but at this point, the mobile app is not enough for a successful business.

Why would any business owner spend any amount of money on a mobile app be it a custom app or lease a mobile app from a mobile app builder when the app does very little for the business?

This is where a bit more consideration and research is necessary before making a decision on selecting a mobile app builder, a custom mobile app or something in between.

What if a mobile app could do more for the business? What if your mobile app users could happily do the marketing for you to their hundreds and thousands of friends on social media? What if your app were designed to engage your users for hours instead of a few minutes a month?

It's all possible with a mobile app from Hot Salsa Interactive. Instead of a simple mobile app builder in HTML5 and instead of a custom mobile app that could cost hundreds of thousands of dollars, you could get more.

Hot Salsa Interactive builds custom mobile apps designed to engage users with fun and interactive games. When users play games, they have a chance to earn loyalty points each time they achieve high scores or reach new levels. The user posts their achievements to social media such as Facebook to earn their points. This in turn becomes a form of viral marketing for the business.

The business gets to decide what rewards they give away in return for marketing the brand on social media. Prizes can include discount codes, drinks, deserts, or a promotional product.

For slightly more per month than a mobile app builder, a business gets a way to engage users and reward them without spending hundreds of thousands of dollars on a custom mobile app. What could be better?

With a custom mobile app, a business needs to update their app frequently. With an app developed from a mobile app builder, you don't get a native app. With a mobile app from Hot Salsa Interactive you get the best of both worlds. You get a native mobile app with custom design and a back end dashboard to control the features and functionality of your app just like a mobile app builder without the need to ask your developer to make changes.

Keywords: mobile app development, mobile game developer, white label mobile apps, mobile app builder

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