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The following article was published in our article directory on May 28, 2015.
Learn more about SpinDistribute Article Distribution System.

web press release the www.drivetrafficandleads.com way

Article Category: Internet

Author Name: im blogger

One Internet Marketer's Experience: After spending roughly $25,000, he did not get a single phone call - not a single web hit was registered by his web server coming from the press release web sites. He took services from web press release companies searching Google.

I have been lucky enough to take advantage of some Web Press Release tools, the one that works, which allow me to save money on an already affordable press release distribution service.

The press release companies accept outside press releases but you will not reach their writers with a cheap press release service. You need to know your audience when you write a press release. I did my research, ran some tests about 60 different free press release sites. Do not waste your money if you are new in internet marketing. Soon I may offer a press release service to new clients and visitors. My press release goes over 20,000 media and websites.

My service is designed to save you money and time while delivering your press release to the people who most want to read your news. I think, when you submit a Press Release to big PR Websites is more profitable to give information about that topic, company, person or whatever, and less for a Link Building. It would be good to see a post on the best distribution services for online mentions and exposure.

Press release writing and distribution became part of SEO and overall marketing strategy for me. Frequent press release distribution is definitely not for every site or business out there, and most would have a hard time generating enough news worthy content to make their press releases interesting enough to be picked up by authority sites. If Press Release Web content is routinely being used to provide content to spam sites, Google could penalize the company mentioned in the press release, thinking it is trying to boost its SEO rank. Pay attention to this.

If promoting a web site, mention the URL within the press release for the maximum benefit. The secret behind writing a great and effective press release is to plan and review your press release carefully before publishing it. Distributing a powerful optimized press release can often drive targeted traffic to your web site and save you a lot of money. Visit www.drivetrafficleads.com for more information.

Press release Websites for example advertises that they have distribution through the New York Times and USA Today. Unfortunately, these press release services tend to be much more expensive than the other services covered with costs in the neighborhood of $600 to $700 for national distribution. Some Press Releases do not do the best job of generating interest among journalists, which is the primary reason I cannot select them as the best press release distribution service.

There are 2 main areas where press release services differ: 1) ability to have your press release is seen by journalists and 2) online viewership (from the public). As you are writing releases, remember you are writing about one topic per release. As Reuters highlights, the company's press release - which seriously downplayed the story - topped Google's in the news" section above media reports. Visit www.cnn.copm and www.bbc.co.uk and learn by reading their news how they do their press release.

The results of four separate experiments and assessments of press release distribution services show that not a single one proved to be the overall winners for enabling links and tags, PageRank and unique traffic numbers, the number of press releases published, and the rank those releases displayed in Google News search results. Free services usually publish the release on their site and seldom have the syndication/distribution clout of the paid services. When I do a press release I try to distribute press releases through a custom tier-1 distribution.

Sent it to local media and distribute it on various online press release channels. The last piece of the online press release goes under the body text.

Here are the necessary components to writing an effective online press release. They can also be in the TV news format, or even produced for the web. A professionally written press release can make the difference between a successful press release and an utter failure.

You may say that press release distribution is not a strategy in itself, which is totally correct. If you do more than two press releases a month using an online distribution service... it is a waste of money from a seo standpoint.

Even with press releases, relevancy and targeting are key to success. I guess I better get a little more positive before I start receiving nasty emails from some of these distribution services and press release fan boys :). Here I am brutally honest about helping others succeed online. I honestly believe that press releases can be used to benefit rankings! An event press release has a different format from others.

One press release service transmitted a press release for ICOA that I have since learned was fraudulent. Normally your release will be picked up by Google news within a few hours after its release. To be successful and get your press release published you have to write like the pros, format your press release correctly, and send it out to your target media.

The right press release service can help get you mentioned in stories and blog posts. Really, this is an advertising gimmick which press release firms use to trick those that do not know about the Google changes to think that they are building links to their website by using a press release service.

What they mean is that the press release is coded in a way where if a person types in certain keywords, particularly into Google News, the press release is MORE likely to appear in the results than a non-optimized release. However, a press release needs to be helpful and concise.
Title of release - the title of the release will become the title tag of the page, which is a vital element of your on-page optimization. The more high-ranking websites that link to a press release distributor, the better chance Google News and other search engines will display its press releases.

Both paid and free press releases can also positively influence online reputation. Whether press release links boost SEO or not, one thing remains certain: publication on a press release site — especially those with high rating page rank — generates traffic and readership. I used many of them and I found it difficult to get the desired result until I found something that works. Google's recent link scheme guidelines have driven controversy about whether press releases build SEO.

MY advice about them has not changed, but I will say this much: Make sure that you are linking not to random keywords for SEO purposes, but to your business name or the product name that is the focus of the release. A link to the release on their website alone is not enough.

You cannot get a national distribution on any Press release service website for free... or even for a few hundred dollars. Note: Cheap press release sites say that they send press releases over a newswire by dropping names like Associated Press or Reuters.

My analysis focuses on ensuring that the press release channel understands the importance of optimizing a release for greater visibility amongst the websites and other channels which are featured within their distribution network. Online press release topics could include company news, new product releases, educational thought leadership about a current event — educating beyond what the media is sharing, while linking your brand to news that is being discussed and shared. Think of a press release as a way to spoon-feed news that is easily consumed.

Dateline - contains the release date and usually the originating city of the press release. As mentioned, we only included free sites with a PageRank of 5 and above, because you are who you associate with when it comes to search optimization and inbound links. A Community Tool Box publication offers some tips on avoiding press release rejection by using proper grammar, spelling, titles, style, and prose.

If you have never written a press release before, you should consider using a professional writer or service. If you are going to do a press release make it news worthy and link it into another area of your marketing strategy. A major selling point of these services is that thousands of journalists will potentially see the press release.

Whether you are wasting or not wasting budget, with online press release distribution really depends on the quality of the content you are pushing out. What I have found in the last 12 months though is that at least one of the major PR distribution services has targeted individual businesses with an offer for 'unlimited' press releases for a year for $ - the offer extolling the benefits of publishing a press release every day if they so choose. But on a more serious note, if press release distribution makes up someone's the entire link building strategy, then it's time to rethink their approach to SEO.
Visit www.drivetrafficleads.com for more information.

About the Author: I am a passionate Internet blogger. I like to help people, especially the Internet Marketers with resources and tips. The ones which work for me. Visit http://www.drivetrafficandleads.com

Keywords: drive traffic, drive leads. web press release, drive website traffic

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