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The following article was published in our article directory on March 20, 2015.
Learn more about SpinDistribute Article Distribution System.
Article Category: Marketing
Author Name: Glenn Bailey
When people hear the word content, they would probably think that you are referring to articles, email messages, blog posts, social networking up-dates and others that are text-based. But, multi-media content is more effective in connecting with your target market, providing them the support they need and encouraging them to take action. Audio and video are effective because they provide your website visitors another way to digest material. Not all internet users love to read. Most of them are using the net to find valuable information on everything from repairs to relaxing meditation. An important part of developing multimedia content is hiring a voice over talent. Voice artists add professionalism in your presentation and this could make the difference.
Welcome Note
One way of boosting the number of visitors and also to increase sales is to add a welcome clip or message to your website. Each time a guest visits your site, a sound clip will welcome him. It features the voice of the professional voice over talent and the message you have created to welcome your potential customers. The message may go something like this, "Thanks for visiting my website," and then describe briefly what they can expect to find in your website. This is the best way of welcoming your visitors, specifically those who are interested on exploring your site but don't know where to start. Instead of having a sound clip only, you can add a video in your main page which shows them how to start. You can produce a video using screen capture software displaying the best way to explore the site, and then have your voice over artist do the narration.
Bonus Audio Clip
If you are marketing information products, you can increase your sales by adding bonus audio clips. These clips can be a professional voice over artist reading your blog posts, similar to a digital book on tape. Audios increase the value by providing your visitors another way to read the book. They might not have time to read it, but they may focus on listening on it while doing other things like while exercising, working on their daily chores and going to work.
Multi-Media Help Increased Traffic
Getting a lot of traffic in your website may also mean more sales, so you can use the service of a voiceover talent to create audios and clips to attract more visitors. Some of the websites that will help promote your business are Vimeo and YouTube. Short videos that can help people resolve a problem related to your market with backlinks to your page. You can also do the same thing with audio. You can record a podcasts and submit them to iTunes and in other podcast websites. Using the podcast, you can remind people that they can check out much more on your web site.
The Importance of Voice in your Podcast and Video
In any multi-media presentation, it does not matter if it is a business training video or an entertaining podcast, the voice quality matters. To advertise product that encourages the buyer to move forward, it should be able to hold their interest and build trust. If you are focusing on a certain demographic, you need a voice that echoes with this specific marketplace. There is a specific tone of voice people anticipate as they listen to a do-it-yourself home improvement video. The wrong voice will not help your business generate the sales that you want and can turn off listeners.
You might need to invest on hiring a voice over talent, but the increase in sales makes it worthwhile.
Keywords: voice over,voiceover,voice artist,voice talent,voice over talent,professional voice over,voice over agency,voice over company,voice over service,voiceover service
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