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The following article was published in our article directory on March 11, 2015.
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Article Category: Marketing
Author Name: Glenn Bailey
The popularity of voice over business is increasing really fast. Companies big and small are looking for talent that will help them create a connection with possible customers. An ad with engaging audio can have the effect that you want to increase sales. Competition is stiff these days and to get an edge, your company should be unique from others. The first thing you need to do is to contact a professional voice over service provider. If you have decided that you will get the service of a voiceover talent instead of recording by yourself, make sure that you hire the best candidate for your product. Listed below are some of the things that you need to consider to find the perfect talent
Define Your Product and Voice Actor
If you have decided to hire a voice talent, it is best that you learn more about the brand and the person that will represent it. You should define the different qualities and characteristics that are associated with your brand. For example, a candy bar aims to attract little children, most likely you will look for someone that sound like a child both female and male. It is important that the script written has been designed to make sure that the voice professional is done in the preferred manner.
Check Your Budget
It is important that the amount set aside for every aspect of marketing the brand is recorded and outlined in a professional manner. This will help you decide the amount of money you can spend on getting the service of the voice actor.
Finding the Right Talent
Just like any recruitment, one need to look for potential candidates. Several websites have emerged that provide a number of professional voice artists from which you can select. These websites will let you to listen to several voice-over samples and you can eventually shortlist your options. You need to assign an experienced employee to listen to various recordings and choose the one that will match your script.
Contact the Shortlisted Candidate and Invite the to Audition
From your shortlist, choose the one that you think is perfect for your brand. You can ask them to read a part of the script and ask them if they are interested or not. You need to inform the voice-over talent about your budget and if he is willing to work with the terms and conditions that your company set.
Match the Brand with Voice Actor
After choosing the talent for your brand, make sure that he is informed about the content of the project. Let the talent join you so that he will know exactly what he need to promote. Having a strong voice would easily attract the audience on an emotional level, making sure that the communication and the objective of this activity is successful. Also, rehearse several times and match it with animation or background music to determine the impact of the voice-over.
Once you have completed the project, review the recording. If you notice that there is a problem in the recording, contact the voice artists right away and ask for revisions. If there is no problem, pay the talent on time and commend them for a job well done.
Keywords: voice over,voiceover,voice artist,voice talent,voice over talent,professional voice over,voice over agency,voice over company,voice over service,voiceover service
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