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SpinDistribute.com Article Directory

The following article was published in our article directory on January 31, 2015.
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Tips in Advertising Luxury Consignment Shops

Article Category: Fashion

Author Name: Veronica Levine, fashionista

Luxury consignment is a type of retail store wherein the owner of a particular luxury item finds a seller who will sell that item for him. Technically, the seller earns from the deal through compensation or commission. It all depends on the agreement between the parties. Ideally also, the owner will only pay if the item is sold, but some sellers claim an activation or consignment fee. The consignor (seller) will display, promote, and advertise the item.

The overall layout of the physical outlook of a luxury consignment shop will contribute greatly in the success of this venture. So here are some tips on how to arrange a consignment shop.

Draw the prospective customers attention by displaying the good items in front. You can display the most expensive item you have to express the value of your items.

Keep a spacious store. Luxury consignment stores should have enough space for each item to be displayed on and enough space for the customers to walk in. Make one wide aisle and side spaces to prevent overcrowding of customers.

Secure clean and functional shelves and racks. Customers will better like your merchandise if they are placed in well- arranged shelves and racks.

Make a dressing/fitting room. This is especially needed if your luxury consignment store sells clothing, shoes and bags. Customers will most likely want to buy something that they have tried out first.

Lighting and overall feel of the store should also be welcoming. Ensure that the store is not too bright or too dim for customers.

Additional concept in consignment store that one has to understand before getting into this business is the consignment agreement. As a consignor, you are going to present this to your consignee upon bringing you the item that he wants to sell. Some responsibilities of the consignor and consignee that the agreement should clearly state are the income splitting, the duration of the products to be displayed on the consignment store, and course of actions for unsold items.

The end of consignment specifies what should be done if the product is not sold after the agreed time elapsed. Commonly, sellers reduce the price of items that remain unsold while others return the product to the consignor, or donate them to charity institutions.

Entering into a luxury consignment agreement also requires you to consider how you will divide the profit. Usually, consignor gets 60|of the share because they are literally doing the marketing for you. They display and advertise the item so it is fitting that they have greater shares.

Lastly, decide on the term on how long the product should be on sale. Although it depends upon the consignor and consignee, these luxury consignment stores accept six months to one year contract. Researching on what products sell the most will help you decide on how long the consignment should last.

Consignment contracts and agreements outline every important detail regarding the luxury consignment business. This ensures that both of you are protected, thereby leading to healthier business relationship.

Keywords: pre owned handbags, chanel handbags, pre owned designer clothing, luxury consignment, louis vuitton handbags, online luxury consignment

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