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The following article was published in our article directory on December 19, 2014.
Learn more about SpinDistribute Article Distribution System.
Article Category: Internet
Author Name: Oliver Allen
Aside from the conventional off page SEO, what else can be done to get traffic to your website? The options are endless.
One technique is to embark in video marketing. We may have watched viral videos like Psy's Gangnam Style hitting the 2 billion mark. People love to share videos that have a sense of humor and this is one thing you may want to put to use if it applies to your product.
Another innovative strategy to get traffic to your website is to send messages to mobile phones. Keep it short and be conscious to stay just below 145 maximum characters. HYPERLINK "http://www.txt180.com/" http://www.txt180.com/ offers such service at a minimal fee which makes it a practical option.
Submit your site to business listings too. We can see that Google suggests universal search results, meaning it does not only return web results but also Maps, Images, Videos, and business directory listings. Give emphasis on your brand to differentiate, as more often, there are already many businesses in your area that have exactly the same description of service as you are thinking of using. Better yet, state in your description how you differ from their service.
Put emphasis on local listings. Google gives weight to local search pages when you are searching for shops or services, even without specifying a location. A search of "SEM professional" from someone in California would display a different result from that of someone from Toronto, Canada. Websites that list businesses include Yelp, Magicyellow, Areaconnect, Superpages, Citysearch, Yahoo local, Yellowpages, Urbanpoor, Insiderpages, and the popular travel site Tripadvisor. Listing physical addresses also feeds Google with another area to display your site so list your business address on Google maps or Google places.
Adding unique pictures as well helps to get traffic to your website. When we do image search, search engines display images they index and associate these to the sites they are from. And for this reason, it pays to use the best images you have. If it appeals to viewers, you stand a chance that you get traffic to your website.
The next thing is tailor your site's architecture to work for mobile devices. Another great way to get traffic to your website is by connecting to people through mobile applications like Opera mini and Android. In countries where the landline infrastructure is limited to the urban areas, the mainstream channel of reaching your audience is through mobile phone. Try browsing your site on your mobile to have a first-hand experience. If it doesn't look good, maybe it is time for a revamp.
Lastly, what can we infer from the think tank of the ALS Ice Bucket Challenge? As marketers, we should be constantly churning out clever ideas also outside of the online world. For example, a tree planting activity organized by an environmental group can be hooked up to a news or TV station. Ask them if you could join with your own set of uniforms with your website written. For sure, you don't just ride with the waves but you make a diversion of people's attention to your website.
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