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The following article was published in our article directory on November 21, 2014.
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Article Category: Business
Author Name: Kieran Jones
A very important part of an affiliate marketing business plan template for an affiliate marketing practitioner is the business model to be used in a proposal.
This is because the model used will already provide merchants with an clear view of how expensive the project will be and will also allow them to brainstorm over possible problems that might arise, should a business partnership be reached.
For the beginner, a business model is a structured representation of how the project will operate. It can answer the following questions:
- What tools will be used?
- How will traffic be herded to the merchant?
- How will traffic be generated?
Depending on which model the affiliate proposed, both affiliates and merchants can work together to get the most out of the partnership. There are various choices available to the affiliate marketing practitioner who is working on their affiliate marketing business plan template:
Affiliate websites - In this model, the affiliate will create and manage their own website. This could be a blog or a vlog that contains relevant content about the merchant's industry. For example, an affiliate who partners with a food merchant can set up a website that features food. Visitors of that particular website will see links to the merchant website along with the website content. By creating engaging and popular content, the affiliate can attract plenty of potential sales who will go to the merchant links on the website.
Referrals and Reviews - Affiliates act as devil's advocates in this scheme. They will post comments about the merchant on relevant sites. Affiliates become the visitors here and talk about the merchant's services and products and leave links to the merchant in their reviews. Visitors who click the links posted by the affiliate are then recorded to the affiliate to get paid for the referred traffic.
Direct Advertising - By using a paid service, affiliates will post links directly unto search engines such as Bing and Google. Anyone on the net who puts in a search using a determined set of keywords will see the paid advertisements along with their search results. Every click on the said advertisements then gets rewarded as generated traffic for the affiliate.
These are just a few of the available models for affiliate marketing practitioners to use in their affiliate marketing business plan templates. Although there are other options available, these are the most common models used by many beginners in the industry. They are easy to use and understand and merchants are comfortable with them.
On top of being easy to use, these are also the most cost-efficient. Setting up one's own website and leaving comments in other people's blogs and sites is a free service, which anyone can take advantage of. It only takes a lot of effort and persistent visitations and interactions to convert visitors into traffic. Paid advertisements are also low-cost especially if affiliates choose a unique set of keywords that do not compete with other commonly used search terms.
With all the models and opportunities available to practitioners, it is only a matter of making the right choice to get started on a career in affiliate marketing.
Keywords: Affiliate marketing business plan template
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