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The following article was published in our article directory on October 13, 2014.
Learn more about SpinDistribute Article Distribution System.
Article Category: Business
Author Name: Phil Matthew
I first saw an affiliate program back in 2010. Before that I had never
heard of the word affiliate and didn't know what an affiliate was.
Today, there are affiliate programs attached to almost every company
and every product.
The question you have to ask yourself is, "do you want to make pocket
money or do you want to build wealth?".
If you want to build wealth then your affiliate program will need to
have big ticket products or high ticket sales.
Even if they do have these types of products you need to ask yourself
"who's going to sell them"?
The reason I say that is because these types of sales work best being
sold over the phone.
So you either have to be good on the phone and like selling or you
outsource the phonesales to someone who has expertise in this area.
When considering the best affiliate programs to promote you need to
understand that at some point you will need to invest in listbuilding.
To build a list you may consider some paid advertising strategies.
If you are like me and want to use your affiliate program to build wealth
then the term "lifetime customer value" needs to be addressed.
This particular detail escapes most business owners but is critical to
long term sustainable success and viability of the business.
If you know what your average lifetime value of a customer is then you
can work out how much you can spend on traffic or advertising to acquire
this new customer.
So what's the best path to one million in online sales?
You can sell 100,000 ebooks at $10 a piece or you can sell 100 programs
at $10,000 a piece.
So what's easier, finding 100,000 customers at $10 a piece or finding 100
customers at $10,000 a piece?
We have gone down the path to find 100 customers at $10,000 a piece.
that's my observation this week,
Phil Matthew
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