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The following article was published in our article directory on August 12, 2014.
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Article Category: Advice
Author Name: Martin Bergmann
Whether you work from home or operate a website from your company's office, your business's online store front should attract at least a certain number of visitors so you can maintain the cost of running it. Additionally, your future clients can be sourced from your website traffic. Being an entrepreneur, you have to provide valuable content and services that will be good enough to address people's needs and problems. Aside from the quality of your services, you should be able to optimize the visitor's traffic to your website.
Since a website resides on the internet, people who are new to your website can only access it through the results provided by Google, backlinks, shares done through social media and word of mouth. Advertisements in other websites can also drive traffic to you, but people are wary to click websites or are too distracted. Nowadays, it's crucial to provide a simple, image-based content so people can digest everything as quick as possible. SEO or search engine optimization is an essential part of web traffic. According to Forbes, SEO has 3 pillars:
1. Content
Your website won't simply rank the first just because it has the most number of keyword entries in it. Google's algorithm is constantly changing to filter out spam-like entries. One of the determining factors for judging a website's ranking is the numbers of users sharing a certain piece of web content. Meaning if a website or a web entry has, for example, 2,000 visitors a day, it will rank higher. A website that loads quickly and is updated often will also rank higher. Google will also favor a post that is shared through Google+. This is one strategy of online marketing. For beginners in online marketing, hosting a minimalistic website with useful content (including pictures) will be helpful.
An entrepreneur knows his niche, therefore, you should be knowledgeable on how your target audience enters keywords when searching. If you don't know your niche's keywords, you can optimize your website using keyword tools.
2. Links
When you start an online business, know that people will not click any links that are not relevant to them. One simple way for link building is to include a link to your website in your comments in blogs or forums. But more entrepreneurs are seeking more ways to build high quality links. You can do guest blogging but only in reputable blogs in your field of business. You can also do press releases by picking a news-worthy event.
3. Social Media
Social media is your way to maximizing content sharing. You don't need any step by step video to do this. You can share other people's content and answer questions and complaints. install share buttons in every web post and know what your niche frequents. If you're hosting a video training and you share via Twitter, it may not be very effective .
Keywords: No Budget Online Empire,No Cost Income,Martin Bergmann,Make Money Online,No cost methods,Beginner online business
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