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The following article was published in our article directory on June 3, 2014.
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Article Category: Internet
Author Name: Doug Morris
Reputation management is normally considered in relation to companies that get bad reviews from unhappy customers. However, can it also be used for people who are subject to online slander and character assassination, as recently occurred to a close friend of mine, Andraya Carson?
I have known Andraya Carson for close on ten years now. Throughout that time I have experienced her trip through the ups and downs of her life and have never ever even one time witnessed her act with anything but the greatest integrity and concern for those around her. Andraya Carson is one of the most enthusiastic, caring and impressive individuals I am aware of. Having actually experienced how open and sincere Andraya is about her life, exactly how loving and caring she is with her friends and exactly how clear and incisive she is in her business, I feel blessed to have her as a friend.
That being said, just recently Andraya Carson has been the subject of a suctained effort by what appears to be several individuals to entirely trash her trustworthiness in business and weaken her family life. While Andraya suspects that these individuals, who she doesn't know personally and has never ever met, are trying to discredit one of the companies she worked for by utilizing these tactics against her, they are no less damaging, being directed not just at her but also those close to her.
Although the info being circulated appears on a number of blog sites, supposedly run by different individuals, each post is virtually a copy of the others with some slight variations, so it's not truly clear whether the attacks are being made by more than one person. The reality that one of the participants is a convicted criminal presently serving a sentence for ""willful and malicious damage motivated by spite or ill will", indicates he could well be responsible for all the blogs-- it's not hard to make up personas and establish blog sites in false names, even though is stated to be against Wordpress's terms of service. The primary question though is how has the malicious campaign been distributed so swiftly and efficiently?
My understanding of online marketing is that, while there are strategies to achieve high Google rankings rapidly, they're not exactly common knowledge and a number of them
could be thought of as "black hat" or at least "gray". With that in mind, is it such a big stretch to question if there is a system in place that individuals can use for specifically this kind of character assassination campaign? There is no reason to believe this is a one-off example, it just happened to come to my attention due to the fact that it impacts Andraya Carson, a person I appreciate. My concern is, if there is such a system in place, is it possible to utilize it to spread positive messages about individuals instead of unfavorable ones?
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