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SpinDistribute.com Article Directory

The following article was published in our article directory on May 9, 2014.
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Drip Marketing and Annuity Leads: The Best Way to Gain Clients

Article Category: Marketing

Author Name: John Wellington

Some agents might think that buying annuity leads from a third-party lead broker is a good idea. However, it isn't. You can find sites that give advice on how to create quality leads for your product, along with some helpful tips about generating annuity leads to prospects.

According to these sites, most third-party lead companies resell their data to 'data farmers'. The chances of getting in touch with these leads are already slim when other annuity and insurance companies have tried to reach out them.

Selling Annuity leads

Sharing data are done by lead companies and data farmers. They either sell these data with each other or resell them among themselves.

Lead companies often give out information freely such as stock quotes to their users on the web. Along with that, the company posts surveys on the site to gather certain kinds of information to know more about their users. This information is then sold to a data farmer.

Data collectors also resell their acquired information to other data farmers. This is made possible because of the 'Freedom of Information Act.' The income tax returns, or ITRs, of the user is focused on this method. The data collector considers the potential of the user and resells this to a fellow data farmer.

But what makes these methods quite obsolete is because of the disconnection the agents have with the people. Stock quotes and other gathered information do not make any results because the user does not have any real interest in annuities and insurance.

Collected data from the Freedom of Information Act can create results, but not very good ones. ITRs may be a good indicator but this does not mean that they are looking for any annuity plans. The best that can come out of this method is having at least 1 appointment that usually ends up nowhere.

Other Methods

There are still some agents who get annuity leads from sending out post cards or directly calling from yellow pages.

These are effective to gain results but the downside of this is far bigger than the upside. The amount of time, effort and money will drain you from the work.
How do you gain the quality annuity leads then?
Drip Marketing for Annuity Leads

A lot of expenses can be saved through Drip Marketing method. This kind of marketing is not entirely new. As a matter of fact, the site has been selling their product for well over 16 years. But even more than a decade has passed Insurancedrip.com continues to deliver .

There have been companies around the business for years already that offer the most cost-effective way to gain quality prospects and big sales. Their websites offer the best advice regarding insurance and annuity marketing for free.

Drip Marketing is very basic, in a sense. Pre-written messages are sent to various addresses and continue to follow-up those who have gained interest. The best deal about this is that the expenses are cut in half but the results are doubled!

Keywords: insurance marketing, insurance leads, annuity marketing, annuity leads

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