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The following article was published in our article directory on March 1, 2014.
Learn more about SpinDistribute Article Distribution System.
Article Category: Marketing
Author Name: Christina Storino
Many people don't take the time to learn the advantages of Internet marketing and how it can be a factor in whether they live freely or live paycheck to paycheck. It's a fact that so many people dip into the field of Internet marketing, but never stick with it. When they aren't seeing the results within a matter of days, they give up. Yeah, it can be overwhelming when you are first getting started, but take a look at some of these reasons why this form of marketing is the way to go.
Advantages Of Internet Marketing
1) Targeting the Right Audience – Why wait until your ideal customer happens to walk by one of your advertisements in a newspaper classified (although classifieds can be a great thing)? One of the greatest advantages of Internet Marketing is that you have the ability to place your offer or business right smack in front of the exact person who is looking for what you have to offer. Gotta love those keywords!
2) Social Media – Internet Marketing has a huge advantage when it comes to actually engaging with your customers on a regular basis. Take a look at social media, for example. You have the ability to give your readers excellent content and keep in touch with them, all the while sprinkling your offers and recommendations in front of them. All of this can be done at the click of a button!
3) Tracking Your Campaigns – Online, you have the ability to track and measure the results of your marketing efforts and campaigns. You have the ability to tweak them until they are bringing in the most targeted traffic, which leads to more sales for your business or product. Can you do this when you run a simple offline magazine or newspaper ad? Oh no, my friend, you most certainly can not. Google Analytics is an excellent way to keep an eye on how much traffic is being sent to your site or offer, and knowing where those visitors are coming from.
4) International Reach – This is perhaps one of the biggest advantages of Internet Marketing. If you have a little corner store bakery, chances are your customers are going to be locals with a big sweet tooth! Now think, for a second, if you were to take that online and cross paths with an international bakery from China who is interested in importing a million dollars worth of your goods into their bakeries all across the world, what could that do for your business?! This goes for anything when it comes to Internet marketing. You have the world literally right at your fingertips.
5) Cost – If you think about it , one of the advantages of Internet marketing is the lower cost versus offline marketing. You can spend thousands and thousands of dollars on a TV commercial, or you can create great YouTube content and rank it on the first page, potentially getting millions of likes. Your cost for this? ZERO! You can pay tens of thousands for a billboard on the highway that rotates with other random ads that have nothing in common with your own, or you can purchase a prime spot on BuySellAds.com, for example, for a banner advertisement on a popular blog on the first page of Google, where everyone that "drives by" is targeted to your offer. And let me tell you, it is not tens of thousands of dollars.
So you see, when you put it into perspective, the advantages of Internet marketing are huge. People make it out to be harder than it actually is, and get themselves confused and overwhelmed by trying to learn everything at once, but if they calm down and take the time to get to learn the right way, the things they can accomplish will literally blow their mind.
Keywords: advantages of internet marketing, internet marketing advantages, how to make money with internet marketing, marketing advantages, advantages in Internet marketing, how to become an internet marketer
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