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The following article was published in our article directory on February 27, 2014.
Learn more about SpinDistribute Article Distribution System.
Article Category: Business
Author Name: Colin Burnett
You have a website and all you need to do now is know how to improve your Google ranking or SEO ranking. You cannot just make a website, write any contents, use affiliate programs, and then expect that it will be indexed by Google anytime. There are ways to improve your ranking. Below are some of the tips on how to do so:
Metadata
When working on your website, each page should contain a space between tags to insert metadata or details about the contents of your page. If you have a CMS site, the UMC team will have pre-populated this data for you:
• Title metadata:
This metadata is responsible for the page titles shown at the top of a browser window. It is the most essential metadata on your page. For those who have a CMS site, the UMC web team has made an automated system for creating the meta-title for each web page.
• Description metadata:
This is the textual description that a browser will utilize in your web page search return. It will be like your site's window display – a brief and appealing description of what the page is all about, which encourages people to visit it.
• Keyword metadata:
This metadata pertains to the search phrases which net users type in when they want to find your page. You may want to include a variety of phrases, but try to keep it to about 6-8 phrases, and each should only contain 1-4 words.
Publish Relevant Articles or Contents
High quality contents are the most important aspects that will drive traffic to your website and boost your chance to get it ranked on the first page of the search engine results. There is no great substitute for high quality contents. High quality contents that are created for intended users increase the chance of getting your page indexed and ranked on the first search result page. These will also improve your site's relevancy and authority, which Google loves to crawl into.
Update your content from time to time
You might have noticed that people revisit a webpage that has new contents every now and then. The same goes for search engines. Updating contents regularly is one of the key things to improve your ranking, so keep your webpage fresh from time to time.
Use backlinks properly
How to improve your Google ranking in no time? Concentrate on making relevant links within the text. Instead of writing "click here" with link attached, try writing out the actual name of the destination. The phrase "click here" has no value to Google. Writing out the link's name will increase the chance of getting your page ranked on the top of the SERP.
Utilize ALT tags
ALT tags or alternative text description tags are also important to utilize in your website. How to improve your Google ranking by these tags? Simply describe your video or audio media using them. They enable search engines, particularly Google, to find your page, which is vital especially for those who use text-only browsers.
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