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SpinDistribute.com Article Directory

The following article was published in our article directory on January 28, 2014.
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Positioning Your Small Business Growth Strategy

Article Category: Business Management

Author Name: Wayne Messick

Every book that describes the secrets of personal success has a list containing 3-5 or ten keys, things you must do if you expect to be successful. I am sure I have not read them all, but I have read enough of them to realize the truth.

Apparently nobody really knows what it takes to be successful or there would only be one book with a single list.

You can either add my little list to the one you already have or just do these things. In either case you'll be more successful than you already are - assuming that you actually DO something.

From my experience and that of leaders I have met over the years, there are some easy (easy to say but maybe not so easy to execute) steps to creating your small business growth strategy.

You will want to start by considering where you are right now, in your career, your business, and your life. Knowing where you are is the starting point for every single journey.

A good way to start with your small business growth strategy is by clarifying your goals, in other words what you really want to have, be or do. Like when you are setting out for some physical journey such as driving to Disney World, once you know where you already are - having your specific destination in mind is the key to knowing what steps to take next. That way you will be able to look at the map and see that you are moving toward or away from your intended destination.

Next is to clear away the debris and useless details in your path. There are always going to be boulders in your way along your path to success. We are the ones responsible for putting many of them there ourselves. Are there things you are doing to subtly sabotage your own progress? Are there things that always seem to need doing before you get started? Are there things that you are doing now that are delaying your progress?

Once you have begun to clear away the useless time wasting success delaying activities it's time to create new success inducing habits, structures, and beliefs. As I have observed many many times, nothing is neutral - everything takes you closer to or farther away from your intended destination.

If those things that take you in the direction you intend to go can be systematized and automated so they are done without thinking, you will be less likely to drift back into the old inefficient ways that had the opposite results from those you were seeking. What sort of small business growth strategy can you create that will make every action take you forward, toward where you want to be 3 months or three years from today?

Just like planning your trip to Disney World, when you know where you are right now, precisely where you are going, and have checked the map to avoid delays, disruptions, and detours then next step is to step on the gas! Small business growth strategy execution in other words is everything.

Just doing something, anything at all really, and you will separate yourself from 90 % of your contemporaries!

A successful small business growth strategy is a never-ending process. I have presented the small business growth strategy from the point of view of results. How to make sure you are heading in the right direction, rather than as some sort of checklist that you complete by the numbers as you go through the process.

If there was such a thing as a physical small business growth strategy template, it would look more like an artist's palette because it is where you and others will mix the various elements of your organization's picture today - to create your collective vision of tomorrow.

Your small business growth strategy is about looking down the road at what's around the bend, focusing on what's coming so you will all recognize it in time to take advantage of it.

Keywords: small business growth strategy, small business plan, strategic competitive advantage, strategic competitive advantage, developing a strategic plan, management process, business plan structure

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