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SpinDistribute.com Article Directory

The following article was published in our article directory on November 25, 2013.
Learn more about SpinDistribute Article Distribution System.

Real Estate and Social Media

Article Category: Real Estate

Author Name: Kari Shea

Real estate agents will do anything to sell a property as quick as humanly possible. This isn't surprising at all, as a quickly sold home or property can translate to customer satisfaction and the overall growth of a community. However, there are still those who have not started integrating social media with their selling strategy for fear of the technological transition. Unfortunately, this also means that their potential buyers or sellers have less ways of connecting with them and may not be able to view their listings. By combining real estate and social media with the more conventional ways of selling, a realtor can reach out to an even bigger audience for less than the required time.

• Google Plus

You may think that having people on Google Plus who are interested with real estate is the only reason for checking the social media platform. This is not entirely true. An active Google Plus profile is a must because it directly relates to your website and posts' Google search ranks.

There is a great possibility that sites linked to Google profiles receive higher search engine rankings. Also, if you learn to use your profile properly, you can post your photo next to your posts in the rankings, and this can significantly increase the likelihood of viewers clicking through.

• Facebook

With over one billion users to date, we are sure that you have either heard of Facebook or have your own personal profile. Even if you originally use it for personal reasons, you already have connections there – your family and friends, and one of the best ways to market is still through word-of-mouth. Real estate recommendations start from family and friends, and using Facebook easily allows for people to share and discuss information about a home or property.

This means you get a shot a larger audience who can check out your homes on the market. Also, with the "share" feature in Facebook, it becomes easier for information to be passed on to other people's networks, increasing the chances of audiences seeing your posts.

• Pinterest

This is one of the most recent forms of social media. This platform greatly merges real estate and social media because it is highly visual. Here, people pin interests to their boards that are then shared with their connections. More so, Pinterest is first and foremost known for users who are passionate about crafts, home décor, homes and DIY projects – and this is just about your ideal niche.

• Twitter

While you might think that Twitter isn't a good fit for real estate and social media, you are very wrong. It's not merely a place for getting the latest celebrity updates or posting photos of food. It is one of the most effective platforms for directing people to your listings. It also allows sharing of helpful and relevant content.

You can start tweeting about your listings, tips for home buyers, and other useful information. People can also directly message you to learn more about a listing, allowing you to create a conversation online. This is the perfect example of a healthy real estate and social media affiliation.

Real estate and social media have a great relationship. Planning out how to make a sale and formulating marketing plans should include spreading the word through Google Plus, Facebook, Pinterest, Twitter and other social media platforms. It isn't just for fun. Today, using these sites is a huge component of successful social media real estate marketing.

Keywords: real estate, real estate marketing, san diego real estate, real estate and social media, online real estate services, real estate for sale, california real estate

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