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The following article was published in our article directory on November 5, 2013.
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IPAS: Why Online Businesses Succeed

Article Category: Marketing

Author Name: Pete Wilson

In an age where technology has widened boundaries, home businesses and other jobs that rely solely on the internet are inevitable. And with the increasing number of home-based online entrepreneurs, sites that provide basic steps on how to succeed in a home business have also sprouted. Most of these sites started as blogs and have eventually evolved into full-pledged websites with hundreds of supporters.

Such is the case for the prosperity team's blog. The team offers online businessmen assistance in their businesses with the aid of IPAS, or Internet Prospect Acceleration System. Listed below are some of the more popular IPAS tactics that have been proven effective by many online advertisers, as well as by a huge number of the prosperity team's subscribers:

• The pay-per-click method – is an IPAS method wherein the advertiser pays the online host a specified amount for every visitor who clicks on the hyperlinked advertisement. The most well-known hosts for this IPAS are social networking websites such as Facebook, Google+, and LinkedIn.
• Posting the ad on a blog – with this IPAS tactic, the business owner has to create a blog that would give users a deeper look into the product being advertised or what the service entails. A good point to remember before making use of this IPAS: the advertiser can effectively entice users to keep going back to the blog by providing updates on a regular basis. These updates can also include information on new products being sold or a fresh service being offered.
• Advertising on video – this would only be an effective IPAS if the video is entertaining and informative enough to be passed from one user to another. There is one site, though, that allows the IPAS advertiser to gauge his video's success just from the number of views, and that is YouTube.
• Press Release – big businesses have been using this method even before each of the different online advertising methods have been grouped together and were called IPAS.
• Viral marketing – creating a buzz to stir people into talking about your product is what this IPAS focuses on. Advertisers who use this type of IPAS normally aim to spread the information about their products to more internet users within a short span of time.
• Spreading the word on internet forums – this IPAS requires the advertiser to visibly participate in forums and other websites that allow interaction with other users. One advantage of this IPAS is that it becomes a way for the advertiser to answer in real-time all product-specific questions from possible buyers.

Although an online business still has to shell out funds as payment for each IPAS technique it decides to use, there is still very little cause for worry. Why? It is because IPAS ensures the visibility of an ad to more users, and the greater the number of internet users who view an ad, the bigger the likelihood for the business to make a sale. So it's really not a wonder why more and more businesses are now using one IPAS technique or another.

Keywords: IPAS, prosperity team, prosperity, home business, business opportunity online

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