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The following article was published in our article directory on September 11, 2013.
Learn more about SpinDistribute Article Distribution System.
Article Category: Marketing
Author Name: Adair Jones
Internet Marketing Tips using Text Message Marketing
Internet Marketing is a vast and lucrative way to generate leads that convert to sales that equal profit. More and more people, everyday, are spending hours in front of their computers, trying to find ways to earn money, online.
Text Message Marketing is quickly becoming a way for brick and mortar businesses to increase their ROI in the advertising they are already doing.
Combining Internet Marketing with Text Message Marketing is a way you can successfully create a foundation for leads, sales, and income.
Follow along for internet marketing tips using text message marketing.
To be basic, everyone goes outside, so we see billboards and moving signs, window clings, stickers, posters, and ads plastered on vehicles.
Everyone watches TV and listens to the radio, so our programs are "paid for" by interruptions of commercial advertisements.
Read the newspaper (does anyone do that anymore?) or read a magazine and find more advertisements than articles.
In our space - the internet - we have come to dislike advertisings. We click on them by accident, have our videos covered by them, Facebook is covered with them, even our gmail reads our email content and hits us with tailored ads.
We have become immune to it and do not comprehend that the average person is subjected to over 900 ads per day.
So how do we market ourselves, products, or services to our target market so that we don't get brushed under the rug with the rest of the ads?
Answer: You promote to your target market on their mobile devices with text messages.
Scenario - you are on Facebook, you write a blog post, tweet on Twitter, pin to Pinterest, or whatever, to promote yourself ... and in that act of promotion, you include, "... and if you want more great tips on how to be a leader in your industry,.
simply text MORE LEADS to 72727.
and get all of my best techniques and strategies for becoming a much better internet marketer.".
Much like getting subscribers on your email lists, this is capturing leads on a list too. A list, i.e. a database of top quality leads that want what you have to offer.
This is list building on steroids! I have noticed, with my own lists, that more people engage more, buy more, and do more when you have their phone numbers.
Follow along with this Pepsi challenge ...
Cola # 1.
I have a text message marketing campaign that offers 5 FREE tips on making a better video. I place it just about anywhere I promote. Prospects text in, they get their advices, right then and there, and everyone is delighted, especially me.
Now I have their number, which means I can market to them, where ever THEY are, at any time I want.
The next thing I do is blast to them a quick video (1-3 mins - remember, they on their phone) that may give one more cool advice to go along with the first text they received when they opted in.
After that, send a blast to ask them to LIKE me on Facebook and see the cool post and picture I just shared of my dogs at the beach, or a quote from Tony Robbins, or a video I re-posted, and the text includes my FB link.
I send a text trivia that they can answer back to on a cool question I do a little research on, and make it fun to want to answer.
The next blast could be a text survey that asks them what other online marketing methods would they like to know how to do - from me.
I take that data, generate a video series, e-guide, report, etc, and blast that back to them, but they can only get it if they REPLY with their email address.
By the end of the glass this cola, I have given my leads what they want, played a game, got them to like me on FB, got their email address, found out more about them, and given them more of what they wanted.
Ok, cola # 2.
You run an email campaign from your internet marketing strategies for a FREE report on 5 tips for making a more effective video, and you ask for their email address only (making it fair since my text campaign can only ask for a number).
If you are not smart about it, people can give a fictitious email address and get the report. But let's say you are smart about it, and you captured their email address. Now they are on your list, along with 20 other lists.
The open rate of emails hover around 11 % versus 97 % with text messages - but I aberrate ...
Your next blast, which is probably preset, delivers them to a video you cut.
And the next gives them your thought of the day.
And the next tells them to follow you on Facebook.
The next gives sends them to your blog to read an article you wrote 3 months ago, or longer.
And again, another thought of the day ...
Now, what have you attained with this campaign? And I know I was pretty blah with the contents of each blast, but if the open rate sucks, then why would it matter how good the content is?
Unless your titles are superb attention getters, you will find it hard to escalate your open rates. It is hard to find out what your lists wants from you; it's hard to know if they will LIKE you on FB; difficult to know if they went to your YouTube channel to check out your video, etc
. Without a doubt, Cola # 1 wins.
Make no mistake, email marketing is always, and will always be here as a crucial tool for us online marketers. But, having a way to improve this antiquated tool is the key.
Sending a text telling your leads to check their email for an important lengthy announcement is how to improve the.
potency of email marketing.
Sending a text is how you can improve everything in internet marketing:.
Increase LIKES on FB.
More follows on Twitter.
More follows on Pinterest.
More views on your videos.
More visits to your blog.
More repeat visits to your blog.
Better attendance to your webinars.
MORE SALES!
Text Message Marketing is still a new concept with the offline, brick and mortar arena of doing business, and is entirely a new idea for internet marketing.
I use this to my advantage because the competition using this platform is so slim now. Once it catches on, text message marketing will be as popular and well used as email. It WILL change how we market and promote online.
We all do it, everyday, to just about everyone, so why can't your business?
Learn all of my redefined tips and tricks for using text message marketing for online marketing with my e-guide, Lead Generation with Text Message Marketing.
If you know you want a text service, look into Target Your Market, a full service mobile marketing provider, and the only one that holds the Helferich Patent License. This allows you to send a URL inside of a text message.
What good is a text if you can't send them somewhere from it, right? Other service providers do not hold the Helferich Patent License, LLC, and sending links in a text with them can land you in an ongoing class action lawsuit.
Know what you are getting. Target Your Market texting service will lay it all out in black and white.
Adair Jones.
Internet Marketer.
p.s. Thank you for reading this article, and with what ever marketing techniques you do, I hope you are successful so that you can help others be successful too. We are all in this together.
Keywords: internet marketing tips, text message marketing, internet marketing, text message, text, tips, marketing
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