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The following article was published in our article directory on September 23, 2013.
Learn more about SpinDistribute Article Distribution System.
Article Category: Marketing
Author Name: Peter Wilson.
Many bloggers are having difficulty maintaining their following in the social media. It can be very easy to get caught up in the hype of occasional viral poses but the excitement can melt away as quickly as it had arrived. Building the best blog site means attracting the right people and establishing a good reputation. Bloggers should also take the quality of their posts seriously. At the end of the day, the quality of a post is what makes a good crowd stay.
Turn customers into readers
Current customers can easily turn into loyal readers. These customers are often already part of the target market and they are already familiar with the blog. Happy customers are easy to convince to subscribe to newsletters or other social media following.
Skip the misleading techniques
Unnecessary slideshows and deceptive headlines are common in blogs. However, the best blog site does not need to do this to increase the number of readers. Headlines should provide honest descriptions of the articles and slideshows distort per page view statistics. These deceptive methods can attract momentary attention but it will not encourage the readers to come back to the site.
Address a specific audience
General blogs have a wider market to cater to but with the thousands of blogs available online, most people are likely to lean towards blogs with a specific goal. That is why niche media sites are starting to gain in popularity. Moreover, speaking to a specific audience allows the bloggers to get really connected to their followers. It is also easier to target a niche that the blogger is already a part of.
Use guest posts
Allowing guests to post questions and comments on blog sites will increase user experience and will give the owner a chance to get to know his readers better. Make an effort to welcome guest bloggers into the site. These bloggers have a following of their own and they can link the site into their blogs as well. When other people start to distinguish the qualities that make the best blog site, they will eventually subscribe to it and can even promote it online.
Encourage loyalty through consistency
Excite the followers by giving them something to look forward to. Do not forget to update the blog at least once a week. In fact, it is publishing at a constant schedule that will help create a loyal following.
Consistency is also about voicing a solid point of view. This means that a blog has to stand for something they believe in and not try to water down everything they say in the hopes of not offending anyone. But this does not mean that a blog should aim to be controversial or be outright mean. It simply means taking a stand. Do not be afraid of people who do not agree with the posts. They will fire up the people who do agree which can turn them into fans instead of just readers.
Be timely and relevant
Use present situations to create relevant and interesting blog content. This will give people stories that they can easily understand and relate to.
Keywords: Best blog site, How to market a product, Social media strategy template, New small business ideas, What is entrepreneur?
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