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The following article was published in our article directory on August 26, 2013.
Learn more about SpinDistribute Article Distribution System.
Article Category: Business
Author Name: Steve Billesberger
Attraction marketing - a.k.a. how to attract customers - is a Net phenomenon that has been coming under the spotlight to an enlarging extent in the last couple of years. Before then, Web marketing had followed a fairly predictable pattern, with marketing experts all making an attempt to chase customers to buy their products or subscribe to the services they were promoting on their company websites. Because they were all competing to gain the attention of the same group of people, these activities might become quite discouraging, and few marketers basically made any cash.
Attraction marketing or "how to attract customers" has turned all this on its head. Rather than being about chasing people to purchase your products and promoting your company internet sites, it is about branding yourself and enticing others to yourself personally, not to your company or site. In other words, you are the brand not your company and not your product, but yourself.
So how can you start attracting folks to you and your own brand. You can start by deciding the features that attract you to others. You are mostly likely drawn to those who show a genuine interest in you and who show you that they really care about your concerns and your problems.
You need these group of people to have something to provide that will help you to raise your quality of life. These are the features that you must possess so as to attract others to you. You wish to have a real interest in the issues and issues of others as well as the power to help give meaningful and valuable solutions to these issues. You build your own brand by building relationships, and unravelling the concerns, issues and Problems of the men and women that you have built these relations with.
If you're growing your business offline, the same principles apply but you are sometimes limited as to how many new relations you can form and maintain simply due to a lack of time.
But online, using the world wide reach of the Net, there aren't any such boundaries as you can create and maintain relationships with hundreds, even crowds of people around the world using state of the art communication technolies.
Think e-mail autoresponders. Offer something of worth like a free 5 day bootcamp or other value-based content in exchange for their contact information. Then simply chase up over a period of time. Provide phenomenal value and, over the course of time your new contacts will come to understand, like and trust you as the leader they are trying to find and may finally join your first business.
So where do you get all this price content, bootcamps and webinars to attract your market? There are two viable decisions.
You can create your own content, publish it and promote it. And every top level marketeer will ultimately do this at some level. Or you can invest in one of the many attraction marketing systems available now and use the content they provide.
This is often a better choice, particularly in the beginning, as you can gain immediate accessibility to complete coaching webminars, bootcamp series and even software tutorials produced by top revenue earners. You offer this excellent quality content free and it brands you as being somebody of value.
The important to utilizing attraction marketing and advertising to successfully produce leads, brand yourself and sign up new team members is be special. Quit pitching and commence leading with value... as this is how to attract customers.
Uncover a way to differentiate you from all other competitors out there and strive to create it comfy, enjoyable and profitable to hang out with you and your team.
Attraction marketing is powerful if carried out correctly. If carried out improperly, it just won't work.
Keywords: attraction marketing, how to attract customers,
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