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SpinDistribute.com Article Directory

The following article was published in our article directory on May 22, 2013.
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Make More Money by Staying in Touch - Email Marketing Essentials

Article Category: Marketing

Author Name: Wilson Resturbee

You are aware of the fact that you need a list. You probably have one already. It's quite possible you have found a little success with it. There's a chance that the success you've seen has started to drop. Don't get agitated! Success in email marketing is intermittent and that's something no one will admit to. Some things will perform better than others. At the same time, when your sales are low, it can be tempting to start seeking out fancy and new techniques that are "guaranteed" to help you earn millions. Ignore this instinct! The best approach is to strip it down to basics when sales are slowing down and we'll talk about a few of those right here in this article.

First of all, you have to remember that any real success that you have with your list is going to be based upon the relationships that you build with your subscribers. Is your list small? Perfect! Building a relationship with them will be easy. A large list, or one that is growing, will be a little harder to do. You want everything to be very personable. For instance, a new subscriber should receive a thank you email. Say something like "thanks for signing up" and something personal right afterwards. Sending an email to your subscriber, especially if they have just responded to something you have written, is something you need to do. Create a way to get feedback from them. Little things like this mean a lot to your subscribers. They will stay with you if you stay personable with them.

Don't stoop to using reconstituted PLR content in your emails. Cheap PLR content is used by many email marketers in an attempt to fill out their messages. Your audience deserves more. It's true that some days can be slow on the news front. Of course it takes time and effort to write quality content that your audience will find helpful. It's perfectly alright! You are better off mailing less frequently but with great content than the reverse.

It's a good idea not to drown your readers with mediocre content. They'll respect you much more if you take the less but better is more approach.

You need to find a list service that offers excellent customer service. Being able to talk to a real person is essential if you experience any issues. While it doesn't have much to do with selling, it is essential to make sure that your emails get to where you want them to go.

It's also good protection against the sale of your list or it getting hacked. No matter where you go, customer service is critical, and that's why any list service that wants your money and your business has to be amazing in that department. If what you're getting isn't what you want, don't settle - walk away. It's a good idea to go back to square one whenever things become too difficult. Regardless of what you are trying to accomplish, this is accurate. Build a solid foundation that you can return to over and over again because you know it will serve you well. The recommendations in this article are just a start. As you work and learn and make mistakes (and correct those mistakes) you'll build a strong foundation of basics that you can rely on all the time.

Keywords: internet business,mlm, affiliate marketing, online business, home business, network marketing, online marketing, marketing, advertising

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