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The following article was published in our article directory on January 3, 2013.
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Article Category: Business
Author Name: David Cameron Gikandi
In business life, most of the time, there are only four ways most companies could raise their incomes. Understanding this very plainly, and knowing the information of each of those 4 techniques, enables you to tactically prepare revenue development in your company.
Let us consider the four ways you can raise profits in your company.
1. Raising the number of customers. That is rather obvious. But how? The are many means to do that however increasing leads is the most common method. The golden rule is that you must constantly have at least 5 to 7 lead-generation approaches constantly working all the time, no matter what. For example, have a newsletter, a Facebook Page that is energetic, classified ads, LinkedIn, a word-of-mouth or recommendation program, direct mail ads, on-line advertisements, calling customers, print advertisements, and so on. At any one time, constantly, you ought to have 5 to 7 energetic lead-generation methods working.
2. Raising prices. This will only be feasible in certain cases, for particular companies.
3. Raising typical deal size per customer. For instance, you can do so by using up-sells, which is exactly what McDonald's does when they ask you if you would prefer a bigger Coke and fries with your order. You can additionally bundle offers, where you give a choice of purchasing 2 for the cost of one and a half or something like that. You could also produce new types or package deals of your value but at greater price points, for example, if you are selling information or training products, instead of selling MP3s you could include a DVD option and a much more costly live seminar or personal coaching option.
4. Increasing the frequency of transactions per client. For instance, if you are offering food, you can provide a subscription option where you automatically provide the food on a month-to-month subscription basis, so clients will never forget to order. You can also add back-end or add-on items, meaning you find products that your customers would adore due to the fact that they are related to what you are already selling them, and add those products to your offering.
To raise revenues, always consider, constantly, exactly how you could keep improving on the above four points in your business. Improve upon each point individually but additionally look at the four points together and see how you could combine them up in creative ways.
Keywords: profits,revenues,increase,grow
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