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The following article was published in our article directory on December 14, 2012.
Learn more about SpinDistribute Article Distribution System.
Article Category: Marketing
Author Name: Pam Lindberg
Attraction Marketing is truely a network marketing success. Let is discuss this in more detail.
What makes people attractive? How can we attract people to use without us
trying to chase after them?
Once you understand attraction marketing and you will within time, you will see
a steady flow of new prospects for your business. You will attract high quality
people to your business, you will also leverage technology and tools, to automate
your follow ups or leads.
You will also build rapport, develop trust, gain credibility and establish your
leadership with new contacts. Learning more about attraction marketing you will
be able to learn how to recruit with less effort and the need for high pressure
closing techniques. This as everybody knows when starting out is one of the most
difficult things to do as we all feel uncomfortable doing this when we start out
on the internet. Will it not feel amazing if you do not have to deal with rejection
again. Well that is possible! You will enjoy prospecting and have a lot more fun in
your business.
Understanding the principles of Attraction, Influence, Leadership and applying
these principles to our prospects and marketing efforts will completely change
your experience and results.
Network Marketing is a relationship based business so the first priority when
making new contacts is too focus on developing relationships with our contacts.
I believe the last thing that you want to do is to pitch them on buying things
or your opportunity before they get to know you. It is important to build trust
and credibilty so what you have to do is to always give value to your prospects.
Remember this is the most important tip that I can give you, always give value! So
the question is how can you give value, this is simple, this could be a referral or a
contact that can benefit them that can help them or a recommendation. People
are naturally attracted to knowledgeable professionals who posses value and
expertise beyond theirs. Therefore our goal is to increase our persona value and
become more valuable. Your income is proportionate to the level of value you
bring to the market place.
What is Attraction Marketing?
The concept of attraction marketing is therefore simple. Put the relationship first,
offer and provide something with value, build rapport and develop trust before
you try to sell something to anyone. Your goal is to turn a cold suspect into a
warm market contact as quickly as possible. The only way to do that is to position
yourself as someone who holds more value than they do.
So the question is How do we do this? In the world of direct response and
internet marketing this is sometimes referred to as our "Lead in Offer" is how we
reach our goal. It is a high value resource or product that is offered at no cost.'
Attraction Marketing is all about using marketing techniques to attract the most
likely prospect to join your business or buy something you have to offer. This
means you will not be wasting any of your time with people not interested in your
offer, instead you have people calling you to join.
So who do you want to attract? Who is your target market? nYour target mearket
is the people you want to attract into your business. First of all you want to figure
out who your ideal customer is. So ask yourself:
- Who is your ideal customer?
- What kind of person would be best suited to join your business?
Find what their problem is and solve it for them by adding value.
So ask yourself:
What is the problem?
It is simple figure it out and remember to put it all down on paper, you have
to capture all the solutions. Go through all the solutions and pick the one topic
that you want to solve the most. Make sure that you are interested in the topic,
something you are passionate about. Once you have figured out who your target
market is, you will have to figure out what their biggest problem is in creating
success for their business.
What is the solution?
Now that you have a problem to solve you need to start to brainstorm. Get a few
thought together how you are going to solve the issue. Make a list of the possible
solutions. For example lets use leads generation, You meet somebody who has
problems generating quality leads and lots of them and this is a problem you
really want to solve. Now you have to figure out the solution. You will probably
come up with a few options. Lets use Facebook as an example.
- Study Facebook
- Learn how to solve the problem yourself
- Offer them YOUR solution to THEIR PROBLEM
You do not have to be an expert, so do not be hard on yourself, You have a
choice..... provide a variety of valuable resources you can recommend to your
new prospects, ADD VALUE
You can now take your solution to your market. Share your valuable knowledge.
Understand that 90% of network marketers have no clue about lead generation.
To promote your new solution you can use a basic lead capture page which offers
a free video or article explaining what you have learnt to help your target market.
Share this with all the contacts on twitter, facebook, emails, social networks and a
lot more.
Keywords: Network Marketing Success, Attraction Marketing, mlm, mlm marketing, what is attraction marketing
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