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The following article was published in our article directory on January 7, 2013.
Learn more about SpinDistribute Article Distribution System.
Article Category: Shopping
Author Name: chickie maxwell
Consumer reviews work to your best interest when you know how to use and read them. As an online shopper, it pays to find out beforehand if the product you wish to buy is worth spending your hard-earned money. Reading credible and authentic reviews from consumers will help you towards your purpose. Here are a few tips on how you can benefit the most from these reviews.
Choose The Site Carefully
If you surf the web, it will surprise you as to how many reviews you can find for a certain product, especially when the product is popular and high profile. However, you have to understand that not all reviews are honest, credible, and reliable. Some are paid reviews and understandably they tend to hype the product. What helps is to choose a site that is independent of companies and paid advertisers.
If possible, look for a site that puts together products from e-commerce websites in one place, and then provides shoppers with useful and relevant information for their best decision. Choose a legitimate website that allows you to do one-stop shopping, as it is more likely to publish credible consumer reviews.
Check For Balance
In reading the reviews, make sure that it does not over-emphasize the good features of the products to the point that it comes across as hype. The author should also include the not so good points of the product but not to the extent that it seems like the author is sourgraping or whining. The review should be a balance of the good and the not so good points or a credible assessment of the product s pros and cons.
See to it that you do not rest your judgment or decision on just one review alone. Pull up at least three (3) reviews for comparison and if you really want to increase accuracy, get factual details from the brand s or the product s official website.
Read More
Consumer reviews that are credible and reliable will publish comments of readers on their page. Scroll down to the end of the review and see if it allows you to post your comment. If it does, then your assurance of reliability and credibility of the review is greater. Check what commenters are saying about the product and the review itself. Use your good judgment to form your decision.
For instance, if most of the commenters are talking highly of their experience with the product and or the seller, and the review says otherwise, there might be something wrong somewhere. It could be that the reviewer didn t get what he/she was bargaining from the seller that he/she has to get back through writing a negative review of the item. Be sensitive to things like this. It also works the other way around, where the author writes positive reviews but the majority of the commenters finds the product to be inferior.
These are at least three (3) useful tips to help you benefit the most from reading reviews. Online shoppers have a common goal of wanting to get their money s worth. If you happen to share the same goal, then start using consumer reviews to your benefit.
Keywords: consumer reviews
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