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The following article was published in our article directory on December 20, 2014.
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Article Category: Business
Author Name: Heather Pilcher, CSEP
Conference planning can be both taxing yet gratifying. There are many key factors to consider in this endeavor such as the time, venue, participants, program director and content of the program. Experts say planning a conference should be done twelve months in advance.
The first thing to do is make a committee for the activity which shall meet to settle on the tasks, the people to handle these tasks and a time frame. The committee shall also come up with the activity design and objectives. The members should have regular meetings to plan out things and come up with important notes and actionable points. As much as possible all members should attend the meetings and give updates frequently about their progress. Disputes must be avoided but if they are unavoidable , they must be resolved quickly.
The next thing to do is to have a time schedule with the date of the activity as well as the actions to be done, progress of these actions and their deadlines. Every meeting planning, there must be an agenda. Notes should be listed during these meetings and then along the way, plans must be honed, gaps must be eliminated and shortfalls must be addressed.
The things to be prepared and finalized are the budget, program, promotions, public relations and schedule. The budget must have columns for allotted amounts, expenditures and revenues. The program should contain the objectives of the conference so that the resource speakers would know them. The promotional campaign and public relations plan should have a method to get the target participants through various means.
Suppliers and other products necessary for the conference must be confirmed in advance. An event planner can help plan the activity and administer the registration. The venue must be big enough for all activities and workshops to be conducted in properly. The costs of everything should also be confirmed before the event. If the activity is a live-in conference, the accommodation of the participants must be planned as well. Other things to ensure are audio and visual equipment, transport, catering, conference kits and supplies, and entertainment. The budget plan must include all these so as to stay away from unexpected expenses.
Everything must be in order for the conference activities to be properly managed. Things to be processed are finances, registration, sessions, workshops, speakers, requirements for accommodation and the venue, and guidelines for both sponsorship and exhibitors. All schedules must be updated regularly and these should be reported in the regular meetings for continuity or modification.
After-event evaluation reports should also be prepared as these should be given to participants, speakers, sponsors and exhibitors for their feedback. These reports should then be given back to the organizers. After the conference, there must be another meeting of the committee to obtain feedback and talk about successes, improvements and what should not be done in the next activity. The meeting should also focus on the discussion and review of the budget and collection and payment of outstanding balances.
To have organized and smooth-flowing conferences and other corporate events, it is best to hire professional organizers as this can save time, money and energy.
Keywords: Destination Management, Meeting Planning, Event Design, Event Planner, Decorator, Entertainment, Audio Visual, Transportation
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