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SpinDistribute.com Article Directory

The following article was published in our article directory on August 17, 2012.
Learn more about SpinDistribute Article Distribution System.

Understanding Local Search Engine Optimization and Avoiding Smoke and Mirrors

Article Category: Marketing

Author Name: Lee Emmons

Local SEO approaches is very different from search engine optimization for national or online businesses. We will accommodate our keyword research and link-building campaign to the geographic locations in your service area. We will sit down with you and ascertain the some specific cities, counties, and states that are vital to you, and we will make sure you appear in search results that relate to those locations + your products and services.

Beware the Smoke and Mirrors Utilized by Many Local SEO Companies

Unfortunately, we've seen too many examples of companies employing smoke and mirror practices in their small business SEO programs. They often produce lengthy reports on "keyword rankings" without any information about actual traffic, and no evidence of increases in leads. We've spoken with too many companies who've been given lengthy reports about "keyword rankings" without any evidence that anyone has ever searched for those keywords or clicked through to the website based on those searches.

Companies who employ these kinds of smoke and mirrors, often include general keywords to the initial design, and then charge you monthly to do practically nothing after they've set your website up. Because of this, they can afford to charge only a few hundred dollars a month. We are just a little more expensive than those companies because we:

Actively manage your social networks, optimizing your Google Plus Local (formerly Google Places/Maps) and other important local company listings
Actively post new search engine optimized content to your blog and main pages
Actively pursue inbound links through guest blogging and looking for new link possibilities

We're more expensive than SEO firms that do very little, but we're very competitively priced for the type of top quality SEO and Social Media Marketing Agency ...

Indeed, we have yet to find the SEO firm who is as proactive and all-encompassing in their SEO strategy, who offers the lower pricing than we do.

So, how are we able to accomplish that?

We can do it because we have advanced video production and graphic design capabilities in-house. We create comprehensive online marketing promotions for our customers, and offer package deals when you hire us for a combination of services.

Our Local SEO Customers are Partners

SEO agencies who charge you a few hundred dollars to accomplish very little, will often charge you if you have to add a single page. We will add pages and blog articles at no extra cost. We try to publish a minimum of two blog articles a month for all of our monthly SEO customers, but if you have more content, and would like to publish more, we encourage it. We will search engine optimize and bring out as any blog articles per month as you can create, because we know it will make your website perform better as a lead generation machine. And that's our mission-- to generate more leads for your business.
Local SEO Marketing Success Story

We have extensive experience and success with Local SEO Marketing, and we're more than happy to provide you with references and examples from past clients. Just click here to request references, and we'll gladly provide them for you. Here and now, we 'd like to share an example of Local SEO results we've achieved for our client Deep Run Farms, located on the border of Carroll County and Baltimore County, Maryland.

Local SEO Example!

This case study is a great example of the unique, comprehensive approach we take to search engine optimization, incorporating video production, blog article marketing strategies, and local search engine optimization to drive traffic and generate leads. You can also see that we modify our plan of attack to the specified business.

Our local seo methodology has targeted search results relevant to the services and products Deep Run Farms provides. We've accomplished the following, and many more, Google Page 1 rankings for Deep Run Farms:

"Maryland CSA"
"Community Supported Agriculture Maryland"
"Roadside Stand Maryland"
"Wholesale Produce Maryland"
"Sweet Corn Carroll County"
and many more!

These and other directly related search terms have sent considerable, and progressively increasing, traffic garnered leads for their wholesale work, roadside stand, and community-supported agriculture registration.

Total Increase in Traffic to Deep Run Farms
Monthly Increase in Visits: 345.67%
Unique Visitors Per Month: 380.39%

See the trend? The large spikes in traffic most often coincide with new blog articles, viral material posted through social media (such as the USDA blog), or print media attention garnered through the website. For example, the Carroll County Times reached Deep Run Farms thru their website and called attention to them in a front page article about their Community Supported Agriculture program ...

Contact Absolute Perfection Media to learn more about Local SEO.

Keywords: video production, corporate videography, video, videographer, search engine optimization, SEO, Local SEO

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