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The following article was published in our article directory on May 3, 2012.
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Article Category: Shopping
Author Name: chickie maxwell
The hype is on about that new gadget that will be launched next month. A huge buzz is resonating about that car of the decade. An uncontrollable desire to watch that upcoming movie is overwhelming your mind. Before you even give in to the hype, stop and think. And really think hard. You may have heard stories about the great disappointments just when you thought that the best promise on a car, a cell phone, a movie, or even a cruise has finally come about. The point is, the number of opinions you will get on one proposition is proportional to the number of people you ask. See how limited that can get. If that happens, it may be time to do the research on your own by thinking decisively about something you want to get, somewhere you want to go and see, and even someone. Here are a few considerations in believing.
Consistency. Viewpoints may clash and people may even fight when a product is being talked about. You will end up more confused if you only consider one source for consumer reviews. The internet alone offers a lot of information; why not optimize it? When you think you have gathered enough, it is time to see what attributes have been consistently criticized and loved. Even if not scientifically proven, a general consensus among ordinary consumers about something acts as a license on your judgment to get it or not.
Recentness. You were able to read the most beautiful review about a movie you wanted to watch but found out it was written months ago. Remember that consumer reviews need not necessarily be made about anticipated products. The general consensus before may not really be applicable now. As things are continuously improved, we are exposed to those that exceed what we were previously fond of. Consider a laptop released a year ago and the one you are currently eyeing towards buying. It may have been replaced by a newer product or that the review you have read was done at a time when it was new and that its defects were not that obvious . Read what is current.
Validity. Similar to consistency, consumer reviews may be indicators of trouble in products. If you find content reviews to be a limited resource, consider other avenues like forums and other communities online. Groups of people are confined to the different spaces in the internet but maybe using the same products.
Comparison. Brand awareness is a movement to instill a business entity in one's mind. Consumer reviews give you an impression of familiarity on a product because of its manufacturer. Do not easily fall for it. Making a comparison can bring about product differences which will help you decide. Limiting your choices on the same manufacturer is similar to depriving yourself the benefits you do not know you deserve.
When you do critical thinking, you are doing yourself a favor: it is saving yourself from unnecessary frustration and getting rid of the bothering thought that you have spent for something useless.
Keywords: consumer reviews
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