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SpinDistribute.com Article Directory

The following article was published in our article directory on February 27, 2012.
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Does Online Shopping Have a Creepy Side?

Article Category: Shopping

Author Name: chickie maxwell

Online shopping is without a doubt something that a lot of people have found convenience in. Who doesn't like to curl in their favorite chair, laptop in tow, clicking through so many shoes, bags, clothes or cute household items? While a lot of people still consider going to a store and feeling the merchandise the real buying experience, we all know how much of a hassle going to stores or malls is these days. The crowds, the traffic, the incompetent sales people who seem to not know anything about the products their stores sell are just some things that make us thankful for online stores. Gone are the days when you have to bring a shopping trolley, carry so many bags, or struggle to locate a car park, which can be irritating, especially if you're going to buy just one item. Consumers are finding more and more benefits of buying things online for just about anything, from grocery items to a gift for someone special.

But on the other hand, the conveniences of online shopping can also be balanced by some downsides. Some people just feel uncomfortable giving out specific information, especially among themselves. There's that issue of security and identity theft in online transactions, but more than that, some people just feel creepy when visiting online markets. For example, some find it weird that even without signing up for an account with one of these online shops, the website will remember you in your next visit. Well, not exactly remember you, but on your next visit, you are usually, even as a guest, being given recommendations, which are usually based on the things that you clicked on the last time you visited the website. So, once you return to the website and you use the same computer, you will be given items similar to the ones you liked the last time. For some people, that may not exactly be scary, but it sure is creepy

The more advanced online shopping sites use what are called "behavioral tracking" devices that record the particular preferences of a person that visits the website. It is beneficial for these sites, as they get to see the attitudes and priorities of their sites' visitors, and for us, web shoppers, it should be convenient for us in the sense that we won't have to search the site so hard for the things that we like. Some people say that this brings to mind a popular television show where cameras and microphones record all actions of the participants. The purpose of these 'trackers' is supposedly to let the company get to know their customers better so that they can serve them better and offer them the things that would appeal to them specifically. Of course for some people, that is just creepy, because they don't want websites analyzing their behavior in anything, including their spending and buying habits. Being 'stalked' is somethi8ng people don't appreciate when they are in some online shops.

Keywords: shopping

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