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SpinDistribute.com Article Directory

The following article was published in our article directory on October 1, 2011.
Learn more about SpinDistribute Article Distribution System.

Socisl Medis in Recruitment

Article Category: Advice

Author Name: Stephen Langton

Social Media in Recruitment
On the whole, social media recruitment has generally been restricted to professional recruiters and larger corporates with large marketing budgets but smaller companies with more limited funds should also look at including a social media element in their online recruitment tactic.



What is Social Media?
It is hard to describe exactly what Social Media is other than mentioning all the well-known websites like Facebook, Linkedin, Myspace, Twitter etc. But in trying to clarify things we can say that all of these social networks,share the common feature of providing people a place to connect, to share opinions, experiences, contacts, knowledge, expertise as well as other things like, for example, jobs and career ideas.



Why use social networks to recruit?
The vast majority of businesses recruiting online use their own websites and job boards to recruit. It is a fact that using job boards is by far the most common and effective method of recruiting online. Job boards work because they bring recruiters in contact with people who are searching for new jobs.

But what about people who are already in a job and are content in that job but who, if the right opportunity came along, might be tempted? Obviously, such people are not on job boards and are not looking at your careers website because they are not actively looking for a new job. How do you reach these 'passive' candidates? That's where social media recruitment comes in. Social media gives you access to the passive candidate.

It is approximated that 80 percent of the total online population pay a visit to social network websites at the very least once a month and do so for an average of 4.5 hours. Clearly, if you want to reach passive candidates social networks would seem to be a clear place to start.



Using social media to recruit
In spite of all the buzz about the technological innovation, you'll be glad to know that social recruiting is really just another way of doing conventional recruitment:

1: Referrals
Generally, recruiters use social networks and their contacts within those social networks to get candidate referrals. A person on Facebook might not actually be looking for a new job but if a friend tells them about a possible opportunity they might be interested in . A tweet for referrals on Twitter can be particularly effective.

2: Job Posting
If your company has a Facebook page or group that attracts some traffic you could use it to promote your live positions available . Whether you post a job on your profile page, add a discussion in a related group in Linkedin or tweet the job vacancy on Twitter, you'll be promoting your job posting to many more of those valuable passive candidates.

3: Resourcing
Many recruiters use social networks to actively search  for relevant candidates. Searching for software developers on Facebook may bring back excellent candidates. Linkedin provides the same possibility. Twitter allows you to find people engaged in a particular topic and, in all likelihood, expert in that topic. Indeed, any social network or social media outlet will provide opportunities for recruiters to network with prospective candidates for their vacant positions



Building your Brand on the Social Networks
Pushing your vacancies to lots of different social networks, blogs and job aggregators can be very tricky and very time consuming, however we have come across one neat little tool that deals with it all in a flash

Googlyfish is a new type of job posting engine

With most job sites you basically post your jobs and wait for people to find them.

Googlyfish actively pushes your jobs out to the social networking sites.

Over a year in development, Googlyfish has been designed to post your jobs out to social networking websites like LinkedIn, Twitter and Facebook. By doing this and because of the way that Googlyfish has integrated into these networks you can upload a job and get it out onto the web in minutes.

The specially developed workflow means you save hours of your time advertising your jobs.

And then, within just a few hours, the jobs you add to Googlyfish will show up high in Google, Yahoo and Bing rankings giving you an edge on finding the best candidates.

Googlyfish has been developed for the professional recruiter to make the process of promoting jobs fast and simple.

Googlyfish makes it easy for you to advertise your jobs far and wide on the net and at a excellent price.

Googlyfish excels if you are posting multiple jobs every month.

Post some jobs for free to see how you can save time and cash month after month.

When you post your first job, GooglyFish will push it out to all of the social media networks you have connected it to.

Once Googlyfish has posted your jobs to the social networks these will also get picked up by Google, Yahoo and Microsoft Bing search engines. So in one simple step you are maximising your job being found on the internet.

You can get a free trial at Googlyfish , their service is also available in 8 other international domains

Keywords: Best free Job posting sites, free job posting website, unlimited job postings,post jobs to facebook twitter

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