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The following article was published in our article directory on April 20, 2011.
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How many people still in sleep except mahuanteng

Article Category: Business

Author Name: xia zihui

Q war began, MaHuaTeng acting like a good struggle against malicious cricket, sensitive, closed and conceit, deliberately to maintain their own penguin empire.

3Q war after the end of these days, I think MaHuaTeng suddenly woke up and become like a civilized men, began to embrace open. Marking the awakening is today's a reported:
On November 24th noon sina tech news, tencent board chairman and CEO today in MaHuaTeng eighth China enterprise competitiveness, said during the annual meeting of the next six months will be tencent will first open transformation, tencent launched in the open platform, and community in the open QQ itself among preparations.

Reports also mentioned, MaHuaTeng said, do not consider only own enterprise business.

Closed empire. To open tencent This is complied with the historical trend, adapt to the environment change lift. The so-called time-servers are clever, namely can comply with environmental changes to make the right decision in time.

Because the Internet is in transition, are from closed to open:

1. Only consider itself business good. Simply said, this is a closed mode. The past QQ is a typical example, what good, what to do, as long as it can do almost all do. For example, the earliest a IM communication software qq, then find out immediately make money, sina advertising synthesis portal; Soon found that many allied is hot, chess game launch network immediately; Now micro blogs fire up and immediately horseback, even if have difficulty slightly bo also... QQ probably feel with 8 million registered users, it can control the Internet Wisconsin, and then make a "almighty government", so that c the Internet. Behold, the almighty government make steps forward, but make oneself become a "national enemy".

2. Closed mode has its development history. In the early 1980s, before the enterprise competitive follow is "poker rules" : everyone keep highly sensitive to outside of r&d, enterprise information confidential almost rose to state secrets, not the extent of number one another; An enterprise should have a core technology, we can "a recruit fresh eating times days", good CARDS wins.

3. The world is from the close to the open. The 1980s later, because the free flow of information, the competition between enterprises have become "chess rule" : pieces are on mesa, you have how many ", the players and scrape "audience to see clearly, r&d information unnecessary and proprietary (know poaching); One careless move business is no stronger than its weakest link, so every time sitting enough to do be careful, must be accurate grasp the trend to accurately sitting game.

4. With the Internet, information more transparent, enterprise more open. Competition between enterprises, except that of more consideration is cooperation. Considering all cooperate, BaoTuan business. Many foreign countries and giant website, is this pattern. The top ten in websites such as the global star Google, facebook, twitter, youtube, wikipedia, etc, they will own platform, massively attracting open partners, and work together to construct a industry ecosystem, through the open innovation, achieve growth.
Speaking of close and open, have an interesting phenomenon: domestic website, like the crickets, often in the jar, can give death choke state of example; And in overseas website, are rarely in life-and-death state, each other die choke events and few news reported.

Open, cooperation, share, this is the basic spirit of the Internet, but also the modern social development new rules. Times have changed, and from the close to the open, the enterprise cannot lean against the move.

In the past, QQ is always what do what fire, rather than doing what fire. Innovation and imitate many, this little was ridiculed for adherence to the "second" strategy. Internet enterprise need innovation, but closed mode will meet professor Clayton Christensen Christensen) proposed (" innovation dilemma: enterprise, if does not innovation, it is difficult to survive; If innovation, is facing enormous risk, even in trouble.

Open innovation was the opposite. And the Internet age emerging "rookie" compared to those 500 list of "old faces" are perhaps more worthy of respect. They are evergreen defeat for innovation strategy has been deeply soul, these "traditional enterprise" also joined in the trend of open innovation. Walk in the open source from the top and IBM business model increased in the franchise and open source, Intel, the method of open innovation in the process of innovation is applied external resources. P&g on the network established the global community, their internal innovation by external resources looking for new ideas and inventions, accelerate development, at the same time inside the company from external (individual, enterprise, research institute) get creative. Other still has a lot of, the Finnish lapland tower polytechnic university professor will summed up in six mode, and the core is only one, open innovation. While giant enterprise, led by various internal and external activities help establish contact themselves and the world.

All the things need to be completely by yourself. This is a planned economy thinking, by constructing a closed system to realize comprehensive control, has proven by history is likely to fail.
In our times, enterprise solely rely on internal resources for the high cost of innovation activities, has been difficult to meet the market demand, it will be difficult to adapt to the need of competition. Open, is a necessary to go way.

Environment changed, we all need to understand new laws to adapt to survive changing environment. Actually, not only enterprise so, countries in the same way. See leaves fall and know, this is a kind of autumn border. MaHuaTeng woke up, like "never" person, why don't you also wake up?

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