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The following article was published in our article directory on April 15, 2011.
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MySpace CEO: we will not competited with Facebook directly

Article Category: Business

Author Name: Amanda xzh

Beijing time March 31 news, according to foreign media reports, news group's social networking site MySpace chief executive Mike Jones (Mike Jones) recently in an interview, says MySpace is no longer true sense of social networking sites, with social networking sites MySpace not leading Facebook in direct competition.

Mr Jones said, MySpace currently focused on "social entertainment". He said, "this also means that when people come to MySpace, we hope they can and they interested topic, brand, celebrities get in touch. We want to create targeted 'entertainment flow", providing them with the most need new content."

When asked about "in the Internet history, a brand it appears wrong direction, MySpace bounced back the new strategy can succeed," Jones said: "apple, nintendo and some other technology company in business have experienced different changes, I believe that our new strategy, offer the product before completely different. I'm excited, we believe will be successful, and has appeared early signs of success."

When asked whether Jones when leading a consortium bid, MySpace, "said Jones on MySpace fate decision will only through a way of MySpace, all ways of all parties interested in this approach needs through."

MySpace volume was in full beyond Facebook after rival, news corporation began to consider the future of MySpace choice. In January this year, MySpace, expressed as part of a restructuring plan, the company will cut of 500 people, this is equivalent to 47 percent of its workforce. News corporation digital media department director Jonathan Miller (Jonathan Miller) in the middle of this month, news corp. had said to have started a relationship under the fate of the social networking site MySpac future program. Internet traffic monitoring agencies, according to ComScore statistics Myspace in February in global independent access user has the October of last year fell to 6260 million 8,800 million, down to 29%.

On Monday the message says, news corporation is currently music web site with Vevo (Vevo. Com), consider let its talks with social networking site Myspace Vevo to merge, news group will receive a share of the new company. Vevo is music, SONY music by universal music services such as joint venture company website, is reputed as "music video field outside the Hulu".

Social networking website Facebook users have risen to five million. But MySpace user population decline. Earlier this year, MySpace shed 500 employees, accounting for almost half of the total employees.

The Myspace music assets include artists and fans to provide web pages, the music video advertisement support Vevo. Com is useful. Vevo is launched in December 2009, and investors including vivendi's universal music company, SONY music entertainment companies and ABU dhabi media companies, including universal music company Myspace music is the investors.

Sources said the news group hired, the new york-based investment bank Allen&Co. In charge of the social networking site assessment bid, and aimed at this fiscal year ended June in the agreement; News corporation in the next few weeks will seek response.

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