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The following article was published in our article directory on April 13, 2011.
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IT entrepreneurial should not always stare at hot spots

Article Category: Business

Author Name: xia zihui

Yesterday, the sixth baidu union summit held in lijiang in yunnan province. Last league summit, baidu, chairman and chief executive with "the interviewees had determined" to describe the Internet industry development trend, as dangdang.com and best actor, 360 of Internet businesses such as listed, micro bo one Internet new applications gradually arisen, at the summit, the interviewees forecast: this year, the industry will continue, but is already listed tide of overheating. He also reminded entrepreneur, don't see what the popular they go after what, learn to think independently, "make take static".

Overheating, listed is not the ultimate goal
Although China's Internet enterprise valuation haven't reached Facebook, Twitter, but the extent of such web sites from 2010 beginning, several Chinese Internet enterprise successively obtained IPO success to high finance. Interviewees said this, and now is a good time to market, "if your company has been close to the state, hurriedly pair of listed company pushed to the open market to financing, even some distance away from the IPO, if not a long distance, I think, to listing is a good idea."

This year, predicted China Internet interviewees sectors will usher in to get listed overseas, he said the frenzy of market a little overheated, now, "entrepreneurs don't be confused by the prosperity of industrial surface, can do much, their products have attraction to market, this is the most important." He also remind Internet enterprise, the listed is not a goal, but a means of enterprise development.

With opportunities and combining with the traditional industry
Future opportunities for China's Internet, given three directions: interviewees "middle page" and "map reading age", "third party applications".

"The traditional industry for the Internet's understanding and acceptance hesitated up." For example, in ctrip.com interviewees net made a platform integration ctrip.com traditional tourist industry information, make the traditional tourism industry information are easy to search engine optimization. Everybody can do similar through the Internet, in search engine and traditional industries in the middle of the state to give consumers more convenient services provided. The opportunity that such interviewees are still far no was excavated, he said: "just a few industry has already appeared individual big companies began to make use of the Internet, but the vast majority of the Internet industry did not so understand, and development among enterprises' page 'have a very good chance."

Secondly, that Internet content interviewees mainstream has begun to pictures from text, pictures, special mention interviewees as content, a new form in the next two or three years will likely achievements of good company.

Meanwhile, next, it seems, in interviewees network era may with "application" as the "king", should attach importance to the application of the Internet functions development. He said: "the Internet is changing so quickly, the market is changing so quickly, market change means with enterprise related to the content, background and factors, probably also want to change." He for professionals with self test method -- every once in a while, each entrepreneur, every CEO, to have to ask again for you this enterprise's most important several problems, if the answer is the same with two years ago, means that your enterprise may be marginalized.

Want to expand, must learn to "make take static"
"Now a lot of people see the bo, to MSN very hot, feel is the opportunity, I don't think so." Interviewees said, in his opinion, the bo and entrepreneurial opportunities to MSN not, "micro bo should is sina opportunities, the opportunity to MSN is tencent new Angle, entrepreneurs must go find their opportunities."

Interviewees said, in China Internet startup, ever also has many entrepreneurs think Local, Mobile is China's Internet business opportunities, but in recent years experience shows that most Local, Mobile aspects of the entrepreneur, "disappear". "Entrepreneurs should learn to thinking for themselves, don't feel fever what to do, what to focus on long-term growth prospects of product construction."

"Focus and innovation, although it sounds some contradictions, but can be united." Interviewees said.

In particular, the interviewees impetuous the Internet age, if you want to be successful, postmaster and developers must understand focus, "only the core business do fine, the core business stripping out enough to have a breakthrough." The notion that can't help interviewees reminiscent of baidu not long ago announced the "yes closed baidu" business.

Interviewees said, the Internet boom need dedication, innovation, he very bullish on young people, even student groups, they lack constraints are more chance of success, "micro bo era, everyone in bo out-of, bo eyeball, but success belongs only to" make the pragmatic taken the static '."

This article figure/chongqing morning news correspondent LiuChun
Baidu application platform lower threshold
Chongqing morning paper dispatch in lijiang in this summit, baidu announced its application platform will cancel the invitation, qualification, into low threshold such as the threshold to the open stage. Meanwhile baidu respect also says, will continue investing hundreds of millions of dollars to establish fund, developers support.

According to introducing, this fund in baidu open platform for all the partner, for the application of the number of developers, as standard, the so-called certain incentives that participation, users cooperate online use namely gains. Baidu respect hoped to "end the era of free jobs overseas developers.

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