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The following article was published in our article directory on April 11, 2011.
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Article Category: Marketing
Author Name: Michael Cordova
Due to the steady rise of the internet savvy population, a lot of people are using search engines to look for information online. Because of this, there are a lot of SEO Web Design Firms that have appeared over the last few years, each trying to make their clients' websites get high rankings on search engine results.
This technology or marketing method can be tricky, especially for those who don't have any background on SEO web designing or haven't worked at an SEO Web Design Firm. Search engines often change their algorithms which means that SEO web designed websites needs to be updated on a regular basis, for it to gain prominence in ranking on top of search engine results. This is the reason why most people don't see the same outcome even if they tried searching for the exact same keyword. This also helps viewers to get fresh and distinctive results everytime.
There are ten main factors that search engines use to determine a websites' ranking:
The keyword is used anywhere in the title tag - this is considered as the most important factor to establish where the website should rank.
- The keyword is used as the first word of the title tag
- The keyword is the root domain name (ex. www.dogs.com)
- The keyword is used anywhere in the headline tag of the web page
The keyword is used as an internal link anchor for the next web page (or any page within the website)
The keyword is used as an external link anchor on the web page
The keyword is used as the first word in the first sentence
The keyword is used in the thirst fifty to one hundred words on HTML on the web page
The keyword is used as the sub domain name
The keyword is used in the page name
The above factors needs to be used in accordance to White Hat SEO strategy. An SEO Web Design Firm should never neglect the guidelines on how a website should be designed for it to be considered as a legitimate search engine optimized website. Those who want to drive traffic on to their website will need to verify the requirements prior to designing their own website or their clients' to prevent any penalties from the search engine companies; hence, knowledge of the basic rules should be taken into account all of the time.
Businesses and individuals who are using SEO for online marketing should also do a background check on the SEO Web Design Firm that they are looking forward to signing up with. They can also check with the search engine's criteria for them to be able to "proofread" their website before it gets live online. One really bad strategy can lead the website to be banned; this is not something any business owner or professional would want to happen with their website. This means that they will need to register a new domain name again, and go through all the steps it needs to take for them to get the new website up and running.
Keywords: Denver SEO Company, Denver SEO Firm, SEO Web Design, SEO Web Design Firm, SEO Web Design Company
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