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The following article was published in our article directory on March 11, 2011.
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Dangdang announced results in the fourth quarter net profit 33.2% year-on-year drop

Article Category: Business

Author Name: xia zihui

Dangdang network announced the first results in the fourth quarter net profit 33.2% year-on-year drop

Dispatch of sina science and technology (Beijing time) on March 9, evening news, dangdang network (NYSE: DANG) on Wednesday released by December 31, 2010 in the fourth quarter and fiscal year earnings. The fourth quarter net revenue of RMB 7.109 billion yuan ($1.077 billion), an increase of population 58.7%. Net profit of RMB 148 million yuan ($220 million dollars), 33.2% year-on-year decline. The whole fiscal 2010 net revenue of RMB 22.817 billion yuan ($3.457 billion), 56.5 percent year-on-year. Net profit of RMB 3080 yuan ($4.7 million), an increase of 82%.

The fourth quarter and annual earnings highlights:

The fourth quarter net revenue of RMB 7.109 billion yuan ($1.077 billion), an increase of population 58.7%.

The fourth quarter commodity revenue of RMB 1.559 billion yuan ($236 million dollars), year-on-year, 151.2% 21.9 per cent of total revenue, and accounted for 13.9% year-earlier period.

The whole fiscal 2010 net revenue of RMB 22.817 billion yuan ($3.457 billion), 56.5 percent year-on-year.

Fiscal 2010 operating profits for RMB 1490 million yuan ($230 million dollars), an increase of LDLC. After deducting equity rewards by 2010, operating profits for fiscal RMB ABU million yuan ($380 million dollars), an increase of Helen woo.the 2004.

Fiscal 2010 net profit for RMB 3080 million yuan ($470 million dollars), an increase of 82%. After deducting equity rewards by 2010, net profit for 4110 million yuan RMB fiscal year ($620 million dollars), 96.4% year-on-year growth.

The fourth quarterly results:

The fourth quarter net revenue of RMB 7.109 billion yuan ($1.077 billion), an increase of population 58.7%.

Media product revenue of RMB 5.414 billion yuan ($8,200 million dollars), 41.8 percent year-on-year. Commodity revenue of RMB 1.559 billion yuan ($236 million dollars), 151.2% year-on-year growth. From a third party other revenue of RMB 13.6 million yuan ($2.1 million dollars), 220.9% year-on-year growth.

Amount to 4.4 million active users year-on-year, commendable 47.3%. The order amount is about 870 million, an increase of 33.5%.

Revenue cost for RMB 5.519 billion yuan ($8360 million dollars), the total revenue accounts for the same period last year, while 77.6% 74.7%of.

Including storage and shipping expenses, 8750 million yuan RMB for failure spending ($13.3 million dollars), total revenue, while 12.3% of 12.9% on the same period last year.

The marketing expenses of RMB 212 million yuan ($320 million dollars), the total revenue, and 3.0% year-earlier period 2.5%.

Technology and content expenditure for RMB yuan ($2050 $3.1 million), total revenue of 2.9%, while year-earlier period 2.7%.

General and administrative expenses of RMB 2130 million yuan ($320 million dollars), the total revenue, and 3.0% year-earlier period of 2.6%.

Equity rewards for RMB 260 million yuan expenditure ($40 million dollars), a year earlier than 1.2 million yuan RMB 124.6% growth.

Operating profits for RMB 13.3 million yuan ($200 million dollars), year-on-year decline 35.0%, mainly because all marketing costs be caused by.

Based on the American general accounting accurate, after deducting equity reward expenditure and operating profits for RMB 1590 million yuan ($240 million dollars), year-on-year decline 26.3%.

Net profit of RMB 148 million yuan ($220 million dollars), 33.2% year-on-year decline.

Eps adr basic and diluted earnings respectively 0.11 yuanhe RMB $0.10 RMB.

Based on the American general accounting accurate, deduct equity reward spending, net profit of RMB 17.4 million yuan ($260 million dollars), year-on-year decline 25.2 percent decline, primarily because all marketing costs be caused by.

By December 31, 2010, dangdang.com hold cash and cash equivalents for RMB total 16.919 billion yuan ($2.563 billion), and by 2010 to September 30, 1.987 billion yuan RMB, cash content increased by 2010, a company mainly due on December 8 on the New York stock exchange the IPO (IPO).

Capital expenditure for RMB 840 million yuan ($130 million us dollars).

Based on the us gaap, not plan interest, tax, depreciation and amortisation former profits (EBITDA) for RMB 2260 million yuan ($3.4 million dollars), year-on-year decline 10.7%.

Fiscal 2010 performance:

The total net income of RMB 22.817 billion yuan ($3.457 billion), 56.5 percent year-on-year.

Media product revenue of RMB 18.634 billion yuan ($2.823 billion), an increase of 43.7%. Commodity revenue of RMB 3.921 billion yuan ($is 59.4 million dollars), 156.3% year-on-year growth. Other revenue of RMB 2620 million yuan ($400 million dollars), 246.2% year-on-year growth.

Approximately 8.6 million active users year-on-year, 43.9%. The order amount of approximately 29.4 million campaign treasuries year-on-year, 33.7 percent.

Revenue cost for RMB 17.759 billion yuan ($2.691 billion), the total revenue, while 2009 fiscal 77.8% of 4-instar larva.

Storage and shipping expenses, including spending for RMB 2.864 failure billion yuan ($4340 million dollars), total revenue of 12.6% and 2009 fiscal 13.8%.

The marketing expenses of RMB 7670 million yuan ($320 million dollars), total revenue of 3.4%, and 2009 fiscal accounts for 2.6%.

Technology and content expenditure for RMB yuan ($980 6470 million), the total revenue 2.8%, and 2009 fiscal 2.7%.

General and administrative expenses of RMB 6790 million yuan ($103 million dollars), the total revenue, while 2009 fiscal 3.0% of 2.6%.

Equity is RMB 1030 million reward spending ($160 million dollars), and 2009 fiscal RMB 400 million compared growth. 157.7%

Operating profits for RMB 1490 million yuan ($230 million dollars), an increase of LDLC.

Based on us gaap, deduct equity reward spending, operating profits for RMB ABU million yuan ($380 million dollars), an increase of Helen woo.the 2004.

Net profit of RMB 3080 million yuan ($470 million dollars), 82.0% year-on-year growth.

Eps adr basic and diluted earnings respectively 0.11 yuanhe 0.11 yuan RMB yuan.

Based on the us gaap, deduct equity reward spending, net profit for RMB 4110 million yuan ($620 million dollars), 96.4% year-on-year growth.

Capital expenditure for RMB 4750 million yuan ($7.2 million dollars).

Based on the us gaap, not plan interest, tax, depreciation and amortisation former profits (EBITDA) for RMB 4530 million yuan ($6.95 million dollars), 63.7% year-on-year growth.

2011 fiscal first-quarter performance expectations:

Dangdang network in the first quarter of fiscal year 2011, expects net revenue will reach RMB 6.73 million yuan to RMB 6.81 billion yuan, year-on-year growth of 50% to 52 percent.

Telephone conference:

Dangdang network management in United States eastern standard time on March 9, 8 a.m. (Beijing time 2011 9 March 9 p.m.) hold a teleconference, interpretation of earnings results and answer analysts questions.

Listen to conference call number is as follows:

American: + 1-617-597-5377

English: + 44-207-365-8426

Hong Kong: + 852-3002-1672

Password: Dangdang earnings call

Phone after the meeting, to Beijing/Hong Kong time 2011 on 15 March 9 p.m., can call telephone listening to the telephone meeting recording:

International: + 1-617-801-6888

Password: 19386743

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