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The following article was published in our article directory on December 3, 2010.
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Article Category: Business
Author Name: xia zihui
Now, in a democratic country's election, it seems more and more popular votes a candidate who focus on fashion, some critics may say, "Where ordinary people to know this man is good foreign policy in the end, 'will sell' good I am afraid that is the key to scoring . " As a result, politicians have begun to create their own fashion as an indispensable trump card. Meanwhile, shrewd businessmen are not content to reap their profits, they planned out and worked in the field of political fashion feast.
In the U.S. mid-term elections just ended, the nation's largest political class blog site - "Huffington Post" on a survey of users carried out the theme of whether politicians can effectively lead the fashion? Were friends back in 3168, only 45.3% of the user said "the policy of politicians is more important than its outward dress,", 38% of users said they are "more inclined to vote for the candidate dressed." Some experts and scholars predict, the United States this election, the old faces fade out, new faces entered the victory on Capitol Hill, the fashion industry will definitely have a cascade effect. So, the political is really leading the fashion? In fact, the relationship between politics and fashion, has been quite ambiguous.
Undeniably, the political impact of the fashion. "Financial Times", a columnist on the forecast, the U.S. Republican House Speaker John Boehner took over the throne, the former Speaker of the Pei Luoxi suit trousers favored by the influence of women will gradually fade, replaced by a similar Bo satisfied by the likes of "Mad Men" in Tangdeleipo style dress, its sales will skyrocket accordingly.
Retailers are also secretly "use" of these politicians. The political arena as they skillfully fashion T units, regardless of the politicians are willing or not, which have become businesses are not spending "star model." November 2009, Obama had inadvertently "by endorsement" of one - Weatherproof companies quickly discovered, Obama stand on the Great Wall of China visit is their own brand to wear the jacket, and immediately excited to put this image made into a huge billboard, plus the advertising slogan - "fashion leaders", and made a fortune from. The company's president or not without pride: "(in the style of the degree of influence on fashion,) Hollywood stars and models of any of these are not prominent and sometimes controversial compared to the Congress bigwigs."
Politics and fashion similar to the T station is that it is all being focused in the spotlight, there are those who escape the business of politicians Hogan family are a good example is "Michelle stylish effect." "Harvard Business Review" recently published a conclusion, from 2008 to 2009, Michelle Obama for the fashion company has created more than 2.7 billion cumulative additional revenue.
In this game of politics and fashion, politicians are not entirely passive, they will vigorously from time to time with the fashion to People First. Michelle civilians to know a lot of staple goods for their fans to win, she has repeatedly stressed that they like shopping and Gap clothing stores like Target, in fact, the nation's millions of consumers each day where to buy clothes.
So, is the political lead the fashion, or fashion, "use" of politics? Or, win-win situation between the two became engaged? In fact, in any case, as with the serious nature of the political, in the form of or appropriate flexibility of entertaining, as long as profit is the essence of change for the public, is the most important.
Keywords: injection plastic machine, small-sized plastic molding machine,
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