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SpinDistribute.com Article Directory

The following article was published in our article directory on November 26, 2010.
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U.S. Consumer Recovery is Difficult to Draw a Conclusion

Article Category: Business Management

Author Name: xia zihui

After World War II the longest U.S. economic recession after this round, not only has 14.8 million Americans still in the unemployed, the average American family has experienced the embarrassment of wealth has shrunk dramatically, the streets a lot more long-term unemployment, and real estate foreclosure auction was the homeless, many Americans are forced to learn to live within our means.

The National Retail Federation recently released report is expected this year, the United States will have 138 million consumers plan to after Thanksgiving "Black Friday" weekend and going shopping, than last year the figure increased by 400 million. Recently, some analysts and investigative agencies interpret this as the performance of U.S. consumer confidence.

But I found that by a large number of field observations, before Thanksgiving for the start of the U.S. consumer to pick up, can not be generalized, not generalized. Including the authority of agencies including the Federal Reserve said U.S. consumers are becoming increasingly concerned about the price factor. Recently, a reporter in Washington, also found the main commercial street interesting phenomenon: the greater the discount rate more passenger flow shop, do not discount the first floor of the same brand new area of goods passenger less, discounted the third floor of the older two strong popularity. Not holding the shelf in a store discount, the customer has not even shopping guide and more.

National Retail Federation survey data show that the other side of the current epidemic in the United States, "picking up bargains," the new shopping mentality: take into account the 138 million Americans shopping on Thanksgiving Day, there are 6,000 people that will definitely go to the mall "shopping", while the remaining 73.8 million Americans played in the promotions business depends on the adequacy of attractive; prices as buyers present an important factor in deciding whether to pay.

Although Washington City Lixisili, Benetton store clerk and other brands to the author reflects, first few weeks of this year's Thanksgiving sales better than last year, into three or four, but the U.S. apparel and footwear industry federation president Kevin Burke recently told the writer that he felt that the recession is not only the high-end brand of the United States, including a considerable number of end brands, the shopping habits of American consumers have changed a lot, and now assert that the impact of the recession is over there premature.

Afternoon of 23 Federal Reserve Federal Open Market Committee released minutes of meeting in November this year and reduced U.S. economic growth next year, of which the U.S. economy in 2011 is expected to growth significantly from 3.5% -4.2% -3.6% to 3%. The Fed noted that consumer and business spending a high degree of caution in mind, is still tight credit conditions and other factors will continue to constrain U.S. economic growth prospects.

Consumer Federation of America November 22, according to a survey indicated that although some U.S. consumers shopping this year than last year, shot a little more generous, but many consumers still on America's current economic situation and the individual's financial situation concerns.

The survey also contains an interesting question: "If heaven to $ 5,000, how would you spend it?" Results 47% of respondents said that to use the money to repay debts. This ratio over the same period in 2009 than gloomy a full 6 percentage points higher, but also the highest over the past decade, we can see that the American public for urgent family mentality of deleveraging. Although 10% of the respondents said they shot this year than last year's festival is even more spending, but 41% of respondents said they save money this year than last year. For families earning less than $ 25,000 consumers, their concerns are even more obvious, 56% of the main concerns of poor families is also on whether the various debt on time.

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