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The following article was published in our article directory on November 22, 2010.
Learn more about SpinDistribute Article Distribution System.
Article Category: Business
Author Name: Victor Green
There is only one thing which any online businessperson dreams of and this is increasing his or her customer base. With a large customer base in place, profit is a given. A big percentage of customers is obtained through effective online marketing strategies. However, this can be daunting for a starting business with large enterprises owning most of the online population. If you are one of the once offline businesses who has just started to understand the value of going online, it would do you some good to invest in the following must-have services which will help you increase as well as strengthen your customer base:
Email marketing program. For a local business, email marketing can be very valuable in increasing sales because it targets a mailing list within that locality. For a new online business, this means being able to send news, promotions, or sell products and services with the help of e-mail marketing. Be it a one-time email or enewsletter, it will surely help a starting business make a buzz in the locality. Strengthening your campaign locally is a good start in your growth and development. Your local customers can then influence those outside your locality by sending out referrals or word of mouth how good your product or service is. A program will be your ultimate tool in sending of emails easier and more manageably for you to reap the benefits of your hard work faster.
Web hosting service. A lot of starting businesses would find it useful to have an Web site in place. Through this, customers have a permanent place where to find you in case of queries about your product or service. If you don't have the means to invest in a Web site given the cost of hosting services nowadays, an alternative is to have a directory listing which is usually given free of charge. Less costly are blogs which will help you gain the exposure you need for your budding business.
Online press release services. Any starting business should learn to appreciate as well as maximize the value of a good press release in boosting sales. If you have the flair for writing, you can come up with the articles yourself, or if not, you can obtain the aid of a writing service. Talk about what makes your business unique from the rest and interject human interest. Online media are constantly on the lookout for articles which can fill their space. If your articles are good enough, many online media will take notice, which will help you build a name for your budding business. Because a press release is considered free advertising, being featured in one will do good to any starting business.
Subscribing to the top three services mentioned above of email marketing program, Web hosting service, as well as press release service can help you make waves for your business. Before you know it, you have expanded from being a small scale offline business to a large scale online enterprise.
Keywords: email marketing, email marketing software, email marketing program, bulk email, email marketing solution, email newsletters
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