What can I do when logged in?

You can submit new articles, so we can make unique versions of them and distribute them for you.
If you want to simply publish the same article on 800 websites, you can tell us to do that.
You can see the archive and current status of all your article distributions.
You can order any number of high-quality articles - just let us know your keywords.
You can browse the archive of all the articles we have written for you.
You can order our Complete Service (10 high-quality articles plus 10 article distributions).
You can purchase more credits for our services and check your affiliate earnings.
Much more ...

SpinDistribute.com Article Directory

The following article was published in our article directory on November 9, 2010.
Learn more about SpinDistribute Article Distribution System.

Email Marketing 101: The Basics of Online Advertising Success

Article Category: Marketing

Author Name: Victor Green

The internet is like a huge bulletin board where electronic ads, brochures and flyers can be posted. Since no customer can see all the web pages, merchants find ways on how to get closer to prospective clients. They must increase the visibility of their products and services to increase their sales. Here, the basics of email marketing as a form of online advertising will be tackled.

What is E-mail Marketing?

It is the advertising technique of companies where an electronic mail is directly sent to the email addresses of customers and non-customers. The content of the mail depends on the target recipient. If you will send mail to a non-customer, you want to get them acquainted with your product. In a nutshell, you want to show them that buying your product or subscribing to your services will give the best value for their money. As for mailing existing customers, you want to send them updates and promotions. You want them to accomplish repeated transactions and make loyal buyers. It is analogous to sending people print newsletters. Besides direct email, another technique in email marketing is by including your ads in emails of other companies to their customers.

In contrast, search engine marketing focuses on the architecture of a website. Search engines like Google, Yahoo and Bing have crawler programs that "judge" web pages. Companies improve their web pages and content to get free high rankings in search results.

What are its advantages?

Marketing through email is labeled as the 2nd best internet advertising strategy, second to search engine marketing. This method allows the easiest tracking of marketing performance. Recipients of emails or buyers of products are asked if they would like to receive future advertisements and newsletters. This is called the "opt-in or consented" marketing setup. This "handshake protocol" between merchant and consumer provides maximum satisfaction for both parties. Interested buyers get updates while guaranteeing that they do not feel spammed.

The growth of companies using email marketing in 2009 is 15%, since 50% of internet users check their email every day. Hence, seeing the ads is not dependent to chance. With a website, the people must come to you and see your message. But by sending them electronic mail, you deliver them the message. The message can also be personalized, depending on the preferences of the recipient. The technique is many times cheaper than direct mail. It is also a lot cheaper and less complicated than Search Engine Optimization (SEO).

The Need for Internet Marketing Software:

There is a technique in email advertising called "drip marketing." This means that your email ads will be sent to customers at a predetermined date and time. You need managing software to sort the instructions from your database and the preferences of your customers in receiving updates from you. Software for email marketing can also manage your ads to avoid spamming. There are laws in the US against email spamming and all advertising companies must comply with the terms. Email ads must have a one-click "unsubscribe me" feature, and all recipients must be safe from unauthorized importing of email address.

Keywords: email marketing, email marketing software, email marketing program, bulk email, email marketing solution, email newsletters

Learn more about SpinDistribute Article Distribution System. We also offer a Pro Article Writing Service to everyone who needs premium quality well-researched articles.

SpinDistribute.com Network

Each article you submit at SpinDistribute.com is sent through our innovative Article Distribution System to our network of more than 1840 publishers - about 55% of them are high-quality article directories, 30% of them are niche blogs and 15% of them are other content-rich websites.

To achieve the best possible success we only publish your article to most related websites. This means your article will show up on approximately 640 - 880 most related websites which will give you great SEO results.

We also offer a separate Professional Article Writing Service to everyone who's looking for high quality web content and well researched unique articles.