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The following article was published in our article directory on August 30, 2010.
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Article Category: Business Management
Author Name: Nick Morgan
The small but terrible business card has become an indispensible business tool of today. Aside from serving the purpose of reminding target clientele of how to contact your business should they be needing any of the products and services you provide, it can also serve as a powerful marketing tool. A common mistake which many business establishments make is not being able to innovate on the ways of advertising their enterprise. Business cards are one of such avenues. They not only serve as bearers of your contact information; they also help in selling your products and services as well.
You have ensured step one of coming up with an innovative card by entrusting your needs to any of the business cards online shops. More and more enterprises are turning to online stores because of the array of choices provided by such services. Before having a bunch of your cards printed out, try to see first if you have the following business card essentials down pat:
1.) Complete contact information. Be sure that you have provided all means possible of contacting your business such as mobile number, landline, postal address, e-mail address, Web site, and others. Check that all contact information is correct. Many individuals get really excited about seeing the finished product that they fail to see and check typo errors.
2.) Advertisement. Make your business card space count. Use the front space of the card to sell whatever product or service it is that you are offering. Make this as attractive as possible. Be sure to include as much information about what your establishment is about and how you conduct your business. Come up with bulleted information which entices your target clientele to check out your products and services themselves. Provide colorful and meaningful graphics as well as product images. You can then utilize the back space for the more traditional elements found in a business card. The good thing about business cards online services is that they stay up to date with the latest technology, thus, they are able to cater to your various needs.
3.) Call to action. At the lower part of the back space of your business card, where you have printed all contact information, you can provide a call to action statement. This statement motivates your target clientele to come pick up the phone or whatever means of communication and contact you. This may be a little tricky so you have to come up with a short and catchy line.
4.) Novel element. You can do away with the traditional business card and come up with one which will not be placed in one corner waiting for it to be picked up. You can tell your business cards online service provider to tweak the design in such a way that the card will stand out. Make it contain the local emergency numbers or even a calendar. This will make sure that your business card will remain conspicuous at all times and thus, will remind your target clientele of the existence of your business. There are many ways to innovate on the function of your business card.
Keywords: leaflet printing, business cards online, calendar templates
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