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SpinDistribute.com Article Directory

The following article was published in our article directory on October 6, 2010.
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Driving Website Traffic: The Expert Business

Article Category: Business Management

Author Name: Nick Morgan

Website traffic; the keyword phrase that every online business (and businessperson) lives, eats and breathes. A stable supply of website traffic, particularly the targeted kind, is practically the backbone of every online business. Without it, an online vendor has no choice but to eventually fold up. However, if it occurs in abundance, there is much rejoicing. That, is how big a deal website traffic is.

There are numerous methods to increase traffic and a good number of them are tested and proven. There is viral marketing and the immortal search engine optimization; and there is relatively unknown 'art' of expertise. Viral marketing and website optimization has received enough hype as effective website promotion tactics and it isn't surprising, because it is actually more than hype. Viral marketing really does give exponential growth in brand recall or product recognition, and SEO brings loads of targeted website traffic.

The 'expert' business, on the other hand, is a relatively minor player, but it is one aspect of online marketing that every online businessperson out to make a killing should learn about. The expert business actually involves a little of SEO, as a big part of it is creating good copies. Other 'expert' moves are article marketing and active forum participation.

Content Creation

In the expert business, content creation is essential. Good copies would not only make awesome linkbaits; when they have search engine optimized content, all the better for the website's rankings. If you create good copies, you would be regarded as an expert in your field. This will drive traffic to your website and others would request for backlinks and such. And you know how backlinks and a good reputation can help in internet marketing. Great content is also necessary when you have a subscriber list and you want to keep the subscribers hooked.

Article Marketing

When you let other people to repost your content, you get backlink points or even mere credit points. Now, you can also take advantage of article databases and drive even more targeted to your website by letting people have a bird's eye view about the scope of your reliability and your knowledge in the field, which can be determined by your stats and other pertinent info in the article database directory.

Forums Participation

Yet another effective way to drive traffic to your site is through active forum participation. Most online vendors make the mistake of darting in and out of the forums with nothing but a mere post about some link to a page; an action that borders on spamming. Go the extra mile and be active, or hire someone to be active. If the niche is something that you are interested at, it shouldn't be a problem because you can make it a hobby. Interact with other people, help them out and gain a good reputation in the process. Your links would then attract good targeted traffic.

Firstrate content, article marketing and active participation in niche forums might not be as big a player as other website traffic generation moves, but in a setting where everyone knows what everyone is up to, these can certainly be an ace up one's sleeve—a trump card that you, the good old online businessperson, would be glad to have.

Keywords: website traffic, website promotion, website optimisation

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